What are the responsibilities and job description for the Director, Public Relations position at Zendesk?
Job Description
About this role
Zendesk is seeking a strategic communications leader to drive our US Public Relations efforts at a senior level. In this role, you will be responsible for developing and executing a comprehensive PR strategy that builds and nurtures strong relationships with influential media outlets. Your focus will be on amplifying Zendesk's leadership in AI-powered service and enhancing both customer and employee experiences. You will engage the media as advocates who shape public perception, showcasing Zendesk's thought leadership through impactful storytelling, executive visibility, and strategic content across multiple channels. This position offers the opportunity to influence the overall direction of our PR initiatives.
Zendesk is transforming the future of customer and employee experience with AI-powered service, and Public Relations plays a vital role in shaping how our leadership is seen in the market. By joining this team, you'll help strengthen Zendesk's reputation and influence how our strategy, innovations, and impact are recognized across the US.
What you'll do
- Design and lead Zendesk's PR strategy in the US, ensuring consistent recognition as a leader in AI-powered service and in enhancing customer and employee experiences.
- Develop a multi-faceted PR strategy that utilizes emerging media channels, including podcasts, Substack newsletters, and social media platforms, to engage diverse audiences and enhance Zendesk's visibility and thought leadership.
- Build and maintain strong relationships with top US journalists and media outlets, crafting stories that showcase Zendesk's vision and innovation.
- Develop and manage a speaker program for Zendesk's leaders, securing high-profile opportunities for them to share insights at industry events and with key media.
- Plan and lead responses to high-stakes situations, protecting Zendesk's reputation and ensuring clear, consistent messaging during critical moments.
- Align with global and regional communications teams to maintain messaging consistency while tailoring US PR efforts to local market dynamics.
- Team up with senior executives to craft compelling narratives that appeal to C-suite decision-makers and key media influencers.
- Collaborate closely with Product, Marketing, and Sales teams to connect PR initiatives to business goals, demonstrating the impact of Zendesk's work on customers and employees.
- Contribute to the growth and effectiveness of the PR team by providing guidance, sharing expertise, and fostering collaboration across functions.
- Track, analyze, and report on PR results, using insights to refine strategies, amplify Zendesk's impact, and drive continuous improvement in storytelling.
What you'll bring
The US annualized base salary range for this position is $165,000.00-$247,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.
The intelligent heart of customer experience
Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.
Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.
Zendesk is an equal opportunity employer, and we're proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA / EEO / Veterans / Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.
Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.
Salary : $165,000 - $247,000
