What are the responsibilities and job description for the Marketing Operations Specialist position at Zink Media, LLC (d/b/a Discogs)?
A company is looking for a Marketing Operations Specialist to optimize their marketing technology stack and enhance data-driven decision-making.Key ResponsibilitiesManage and optimize marketing technology systems, including Customer.io and Google Tag ManagerCollaborate with teams to ensure seamless data integration and accurate tracking for campaignsAnalyze campaign performance and provide insights for optimization and reportingRequired Qualifications1-2 years of experience in Marketing Operations, Analytics, or Automation rolesIntermediate to advanced proficiency in SQL for data segmentationExperience with Google Tag Manager and web analytics tools like GA4Familiarity with marketing automation platforms such as Customer.ioProactive problem-solving skills and adaptability to evolving technologies
