What are the responsibilities and job description for the ZipHQ, Inc. is hiring: Web Developer in San Francisco position at ZipHQ, Inc.?
Our co-founders started Zip in 2020 to address this seemingly intractable problem with a purpose-built platform that provides a simple, consumer-grade user experience. Within just a few short years, Zip created the procurement orchestration category and developed the leading solution in this $50B TAM space. Today, leading companies like Instacart, Anthropic, Sephora, Discover, Reddit, and Lyft rely on Zip to manage billions of dollars in spend.
We're a fast-growing team that helped scale category-defining companies like Airbnb, Meta, Salesforce, Databricks, Ramp, Apple, and Google. With a $2.2 billion valuation and $370 million in funding from Y Combinator, BOND, DST Global, and CRV, we’re focused on developing cutting-edge technology, expanding into new global markets, and—above all–driving incredible value for our customers. Join us!
Zip is hiring our first Web Developer, and we’re looking for an experienced professional who can lead Go-to-Market web initiatives that will accelerate our web presence and business growth. As the website lead, you will be responsible for developing and executing strategies to enhance our website's search engine optimization, user experience, conversion rate optimization (CRO) efforts, and overall performance. This person will be responsible for defining and implementing data-driven strategies to improve demand generation across Zip’s web properties while collaborating closely with cross-functional teams to implement best practices, track key metrics, and drive continuous improvement. The role calls for a self-starter who is a blend of being a web engineer, growth hacker, and data-driven marketer who is results-focused.
You Will
- Build the strategic vision, direction, and development for the Ziphq.com web experience (UI / UX - hosted on Webflow), including building product landing pages, publishing blogs, coding microsites from the ground up, testing different lead gen form formats, and more.
- Own the end-to-end development and implementation roadmap for the website, focusing on developing it as a key acquisition channel through adherence to SEO best practices.
- Conduct regular audits of the website (built on Webflow) to identify areas for optimization and improvement while partnering with the Ops and Analytics team to build dashboards, A / B testing plans (rapid conversion rate optimization), report on success, and identify areas of opportunity.
- Partner closely with content marketing and SEO experts (optimizing for Google Web Vitals) to improve organic traffic and rankings for business content.
- Audit and maintain site pixels (GTM and others) and tagging / tracking infrastructure ( Segment.io , etc.) to ensure the site performs at an efficient speed and to ensure our analytics and business intelligence teams can monitor performance.
- Act as the liaison for Corporate and Product Marketing teams to ensure the website is solving for both business prospects and existing clients / partners and reflecting the latest features on our platform.
- Strategize and develop custom landing pages for paid marketing campaigns, ensuring alignment with channel-specific strategies to optimize conversion rates and enhance campaign effectiveness.
- Design and build scalable frontend applications and components.
- Project manage across cross-functional internal and external teams to ensure seamless operation and continual enhancement of the website including design, creative ops, engineering, martech and analytics teams as well as managing timelines, deliverables and communications to meet the project goals and deadlines.
- Monitor performance and build regular performance reporting updates with actionable insights.
- Ensure website quality and efficiency by conducting regular test plans.
Qualifications
The salary range for this role is $150,000 - $170,000 . The salary for this position is determined based on a variety of job-related factors that may include location, relevant experience, education, or particular skills and expertise.
Perks & Benefits
At Zip, we’re committed to providing our employees with everything they need to do their best work.
We're looking to hire Zipsters and that means hiring people who take ownership, communicate openly, have an underdog mindset, and are excited to increase the pace of innovation for every business in the world. We encourage all candidates to apply even if your experience doesn't exactly match up to our job description. We are committed to building a diverse and inclusive workspace where everyone (regardless of age, religion, ethnicity, gender, sexual orientation, and more) feels like they belong. We look forward to hearing from you!
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Salary : $150,000 - $170,000
