- Are you ready to drive and expand innovative B2B marketing initiatives across the vibrant Singapore region?
- Do you want to collaborate with a passionate marketing team across APAC, empowering businesses in their digital transformation journey?
- Are you ready to shape and lead Singapore's go-to-market strategy, driving growth as the nation’s next leading marketeer?
Practical Information:
Location: Singapore | Reports to: SEA Senior Marketing Manager | Visa Requirements: Valid working visa for Singapore | Language Requirements: Professional level English written and verbal | Work Arrangement: Hybrid | Learn more: www.crayon.com/sg
As our Marketing Specialist in Crayon Singapore, you will develop and execute go-to-market strategies and build effective campaigns for both Channel and Direct markets. You will collaborate with senior management to drive lead generation, enhance brand awareness, and execute local marketing campaigns & events in line with Crayon’s local and global strategy.
Key responsibilities will include
- Develop strategic marketing plans to achieve business objectives and engage target audiences effectively
- Deliver and execute ongoing marketing campaigns and online/offline events, ensuring consistency in branding and messaging across all channels
- Collaborate with cross-functional teams, including sales and client teams, to ensure campaign alignment and seamless execution
- Oversee the end-to-end management of campaigns, maintaining timelines, budgets, and quality standards
- Analyze campaign performance metrics to identify insights and drive continuous improvements
Your Competencies
- 5 years of experience in B2B marketing and event management roles
- Proven expertise in planning and executing integrated online and offline B2B marketing campaigns and events, with proficiency in managing CRM tools
- Background in the IT industry, with knowledge of cloud computing, licensing, and software solutions is an advantage
- Bachelor's degree in Marketing or a related field
About You
- You have strong communication skills, creative character and team spirit
- You are independent and organized with an outgoing manner
- You are an engaging and inspirational relationship builder, with strong interpersonal skills and business acumen
What's in it for you
- Company provided insurance for employee and dependents
- Upskilling through certifications and training
- Mobile and travel allowance
- Flexi benefits
At Crayon, we are deeply committed to fostering a culture of diversity, equity, inclusion, and belonging (DEIB). We believe that diversity in all its forms strengthens our team and enhances innovation and effectiveness. We welcome applications from individuals of all backgrounds, regardless of race, color, age, origin, religion, sexual orientation, gender (identity), genetic information, neurodiversity, disability, or any other basis protected by local laws and regulations.
When filling vacancies, we prioritize equally qualified candidates who bring diverse backgrounds and experiences, helping to enrich our team dynamics and foster a vibrant, inclusive work environment.
If you require any assistance or reasonable accommodation during the application process, please let us know.
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