Regional Marketing Intern - SEA Korea (Lenses)

WHO WE ARE

We are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. The Company brings together the complementary expertise of two industry pioneers, one in advanced lens technologies and the other in the craftsmanship of iconic eyewear, to create a vertically integrated business that is uniquely positioned to address the world’s evolving vision needs and the global demand of a growing eyewear industry.

With over 200,000 dedicated employees in 150 countries driving our iconic brands, our people are creative, entrepreneurial and celebrated for their unique perspectives and individuality. Committed to vision, we enable people to “see more and be more” thanks to our innovative designs and lens technologies, exceptional quality and cutting-edge processing methods. Every day we impact the lives of millions by changing the way people see the world.

AREA OF RESPONSIBILITIES AND RELATED ACTIVITIES:

This intern is part of the regional marketing team and supports in developing integrated marketing and business plan to establish Eyezen as the new standard for Single Vision Prescription Spectacle Lenses.

Some background as below:

• Single vision prescription spectacle lenses are getting commoditized more and more. Industry players are competing based on different marketing strategies.
• The challenge for EssilorLuxottica is to create marketing stories for its spectacle lenses to be differentiated vs the rest of the category.

KEY REQUIREMENTS:

• Students studying marketing/ business and able to commit for full time internship.
• Good business acumen and analytical skills in analysing market research data and proposing sound business plan.
• Positive attitude, smart, able to think out of box.
• Creative, agile with analytical mindset and business acumen