Creative Officer

We have a rare opportunity for a Creative Officer to join World Land Trust.

We are sadly saying goodbye to our current Creative Officer who is leaving us to travel overseas but that means there’s an opportunity for an equally talented individual to step into their shoes!

Position: Creative Officer

Location: Hybrid

Contract: Permanent

Hours: Full-time

Salary: £25,000

Closing Date: 9am Monday 25 November 2024

Interview Date: Expected to be held on 3 and 6 December 2024

For the full application pack including job description, person specification, our terms and conditions and how to apply, please follow the link to our website Creative Officer (worldlandtrust.org).

Summary

The Creative Officer will be responsible for the development and delivery of creative concepts on all World Land Trust’s (WLT) communications projects with the main goal in mind of inspiring supporters and capturing public attention. The post holder will be working on both digital and print to provide WLT with vibrant, engaging, and coherent content, and will need to live and breathe creative ideas, keep up with the latest trends and be passionate about creating impactful communications.

Main duties and responsibilities

• Develop compelling digital creative concepts that live across multiple platforms.
• Produce inspiring artworks for digital and print projects throughout the year, demonstrating the ability to tailor ads based on different channels and audiences.
• Produce and supply artworks for unique and inspiring donor materials, such as project briefs, donor reports, patron updates, donation forms, annual reviews, flyers, leaflets, gift packs, newsletters, infographics, and window display advertising.
• Work closely with other members of the Communications team, enhancing their work by producing unique visual elements that translate across all channels.
• Produce videos for social media, maintaining the high standards of content produced externally.
• Help increase the numbers of donors attributed to printed and digital advertising, by monitoring the impact of advertising through source codes and QR codes in order to improve the effectiveness of future campaigns.
• Help maintain WLT brand guidelines and their translation into key elements such as logos, ensuring logos and brand templates are updated and filed as necessary for presentations and others.
• Liaise directly and maintain professional communications with external suppliers when delivering artworks for digital and print projects.
• Manage expenditure for the budget allocated to the purchasing process of strategic campaign media assets, such as videos and images, ensuring that expenditure is within agreed limits across the year.
• Maintain WLT’s main advertising archive (Guardbook) by regularly updating its content.
• Maintain WLT’s main photography and video archive (Media Resource) in line with WLT’s policy, making sure that assets shared by outside sources (partners, donors, supporters) are properly stored, credited and readied for use.
• Undertake other activities as requested by the line manager, commensurate with skills, experience, pay level and role.

Knowledge, skills and experience required for this role

A = to be demonstrated within your application; I = the criteria may form part of the interview questions

Task = to be demonstrated within the task as part of the interview.

• Relevant qualification in graphic design / illustration (Essential) (A)
• Relevant work experience of sufficient length to demonstrate the essential criteria (Essential) (A/I)
• Excellent working knowledge of Adobe Creative Suite – Illustrator, Photoshop, InDesign (Essential) (A/I/Task)
• Excellent knowledge of the tools required to make creative stand out across multiple channels (Essential) (A Portfolio/I)
• Demonstrable ability to creatively problem solve to achieve the end goal (Essential) (I)
• Experience of working to tight deadlines, both individually and within a team (Essential) (I)
• Creative thinker who is always full of original ideas (Essential) (A Portfolio/I/Task)
• Ability to align creative work with the broader strategy to ensure that creative output not only looks appealing but also effectively supports the strategic objectives (Essential) (I)
• Strong communication skills, verbal and written (Essential) (A/I)
• Able to demonstrate an awareness of current trends within social and digital media as well as within the wider creative world (Essential) (I)
• A demonstrable passion for, and knowledge of, social media and digital content as well as the wider creative world (Desirable) (A/I)
• Ability to prioritise workload in a fast-paced environment and adapt to changes as and when needed (Essential) (I)
• Highly collaborative team player with a flexible and adaptable approach, also confident at working under own initiative (Essential) (I)
• Self-directing with the ability to co-ordinate and engage cross-functional teams toward a successful outcome (Essential) (I)
• An empathy and understanding of WLT’s mission and Values (Essential) (A/I) 

Working with World Land Trust

WLT is based in the UK and is unique within the conservation world. Reaching its 35th year of operation, the Trust has grown from small beginnings saving critically threatened forest in Belize, to becoming an internationally respected conservation organisation with a proven track record, working with more than 52 overseas conservation NGOs on protection of threatened habitats. WLT has developed its modus operandi without losing its vision, integrity and transparency.

We build flexibility into the way we work from day one, encouraging early conversations around options for hybrid working to enable remote connection and collaboration alongside some face-to-face working, and our 9-day fortnight working pattern is popular, supporting our staff to maintain a health work life balance.

Please note that the closing date and interview dates given are a guide. We reserve the right to close the vacancy once we have received sufficient applications.