Company Description. Hype and Vice is a women-founded company that is revolutionizing the licensed-apparel industry by providing cute, trendy, and officially licensed clothing that celebrates individuality and empowers women to express their fandom with pride. We started with 3 university licenses in 2016 and now have over 300 team licenses across the NCAA, NBA, and MLS leagues. Our products are now being sold in over 450 stores (and growing) nat...
