Digital marketer

Keyline Industries, a family-owned business with 2 production plants in Veneto, 9 subsidiaries in 3 continents and more than 200 collaborators, with a centralized R&D hub of 40 people.

Keyline Industries is a leading manufacturer of keys, key cutting machines and transponders. In addition, Keyline Industries is a unique manufacturer of Industrial automated machines for the security industry and home & building automation – through the brands ACS and Allmatic.

POSITION TITLE: Digital marketer

REPORTS TO: Director of Business Development

DIRECT REPORTS: None

FLSA STATUS: Exempt / Full Time

LOCATION: Office is located in North Olmstead, OH

POSITION SUMMARY:

We are looking for a highly motivated individual with a passion for the marketing world, with particular interest to digital marketing best practices. This person must exhibit great attitude to work in team and demonstrate critical thinking and problem-solving skills.

KEY ACCOUNTABILITIES / RESPONSIBILITIES:

• Independent planning of promotion campaigns on Google Ads, Facebook Ads, others
• Design and creation of lead generation campaigns
• Connects with colleagues to maximize campaign yield
• Implement campaigns and monitor their progress on a daily basis
• Analyze data and identify improvement opportunities or new channels
• Coordinate with other teams to promote growth opportunities
  
  

EDUCATION / EXPERIENCE / ENVIRONMENT:

Note: A combination of education and experience outside of the standards below may also be considered.

MINIMUM FORMAL EDUCATION: A Bachelor's degree or equivalent in marketing and communication or related fields

MINIMUM EXPERIENCE: 5 years of experience in the role or similar position

MINIMUM QUALIFICATIONS:

• Excellent knowledge of Google Ads and Facebook Ads
• Excellent knowledge of Google Analytics
• Experience planning and managing conversion goal campaigns
• Knowledge of affiliate platforms and systems
• Advertising copywriting skills
• Good relationship skills
• Autonomy in the daily management of activities
  
  

REQUIRED KNOWLEDGE / SKILLS:

• An understanding of business dynamics
• Proficiency in the English language
• Excellent reaction and interaction skills with colleagues
• Excellent ability to analyze and listen, as well as a strong disposition to working in teams to accomplish outlined objectives
• Flexibility, troubleshooting and problem-solving skills
• Dynamism, marked leadership skills, and flexibility complete the profile
  
  

PHYSICAL DEMANDS / WORK ENVIRONMENT:

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee may be required to stand, stoop, kneel, crouch, crawl, talk, and/or hear. The employee must be able to lift or move up to 50 pounds.
  
  
  
  

Keyline Industries provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Keyline Industries complies with applicable regional and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.