Communications Manager

Organization: The Shelter for Abused Women & Children 

Location: Naples Shelter

Reports to: Chief Development Officer  Employment Type: Full-time, Exempt (Annual Salary)

Direct Reports: N/A

Salary: Determined based on experience, local wages, and nonprofit industry rates.

This is a fully in-person position with no opportunities for remote work.

 The Impact of This Position:

This position is critical in enhancing The Shelter's visibility and influence across community and media channels. By leading communications and public relations efforts, this role ensures consistent and impactful branding for The Shelter and its programs, including the Options Thrift Shoppe. With strategic marketing, social media engagement, and media relations, the position aims to expand The Shelter's presence locally and nationally, foster community support, and strengthen fundraising efforts. This role is ideal for a communications professional dedicated to making a meaningful impact in public awareness, fundraising, and advocacy for The Shelter’s vital mission; to prevent, protect, and prevail against domestic violence and human trafficking.

Non-Negotiables

Education and Experience

• Bachelor’s degree in communications, public relations, marketing, journalism, English, and/or equivalent experience in the nonprofit sector, media relations, development, fundraising, and social media management
• Demonstrated success working with media (TV, radio, print, internet), including serving as agency spokesperson
• Minimum of five years in professional public/media relations
• Minimum of three years in graphic design/layout experience (InDesign, Photoshop, Illustrator)
• Minimum of two years in event planning and implementation/fundraising experience

EOO & Compliance

• The Shelter is an Equal Opportunity Employer.
• Must provide valid authorization to work in the U.S.
• Must have a valid Florida Driver’s License.
• Must pass state and federal background checks, provide satisfactory references, and complete a drug screening.

What We Value:

• A culture of philanthropy.
• Adaptability to new systems and processes.
• Attention to detail and accuracy in work.
• Commitment to diversity, equity, and inclusion.
• Human connection and personal growth.
• Kindness, compassion, and open-mindedness.
• Open and honest communication
• Passion for our mission and eagerness to learn.
• Professionalism and leadership by example.
• Resilience and extreme ownership in facing challenges.

What You’ll Do:

• Conceptualize, create, and distribute collateral materials, including impact reports, event invites, event programs, brochures, flyers, and quarterly reports.
• Develop and execute public relations, marketing, and advertising strategies for The Shelter resale store, Shelter programs and services, and all fundraising and awareness-raising events.
• Develop and maintain key media contacts and relationships; serve as a liaison with media outlets, including newspapers, magazines, radio, online, and television news channels.
• Develop marketing materials and advertising for The Shelter Options Shoppe, Shelter programs and services, and Shelter events; review materials for external events.
• Direct and implement a public relations program to enhance The Shelter's brand (including The Shelter Options Shoppe, staff, volunteers, programs, and services) through community relations, marketing, and social media at local, state, and national levels.
• Ensure consistency in brand colors, fonts, and wording across all materials representing The Shelter.
• Expand and maintain media lists at local, state, and national levels.
• Implement basic website updates, such as posting blogs, newsletters, media pieces, events, and impact reports; update website copy and graphics.
• Order informational and communication supplies, such as envelopes, stationery, notepads, brochures, and promotional items.
• Oversee the development of the annual impact report, including copywriting, layout, theme, and execution.
• Provide support to the development team and associated activities as needed.
• Research, develop, and implement The Shelter's online/social media strategy in collaboration with senior staff, utilizing platforms such as Facebook, Instagram, LinkedIn, and YouTube.
• Research, write, edit, and distribute media releases, media alerts, newsletters, Letters to the Editor, donor thank-you letters, social media posts, media kits, news blogs, and Options online emails.

Who You Are:

• Able to prioritize effectively and work within tight timelines.
• Caring, compassionate, and kind.
• Comfortable learning new systems, software, and processes.
• Composed and self-aware when facing challenges.
• Critical thinker and objective decision-maker.
• Curious, gritty, and passionate about The Shelter’s mission.
• Detail-oriented and accurate in work.
• Strong & effective communicator across all forms of media
• Willing to take extreme ownership of responsibilities and contributions.

You have the following Skills & Competencies:

• Able to multi-task, collaborate with others and work independently
• Commitment to professional public relations and fundraising ethics
• Excellent organizational abilities
• Print production and website management experience
• Proficiency in CS/Adobe InDesign, Photoshop, Illustrator; website software; Microsoft Office, InDesign, Photoshop, Wordpress, Adobe Acrobat, Word, Dropbox, Constant Contact, and Canva
• Public speaking/professional training experience
• Strong social media skills: Facebook, Instagram, YouTube and LinkedIn

The Shelter’s Spectacular Benefits Package

The Shelter offers a spectacular benefits package for all full-time staff, including a 36-hour work week, staff appreciation events, and generous 200 hours of paid time off for vacation, your birthday, holidays, and sick days. We cover 100% of medical and mental health benefits, offer affordable dental and vision plans, an employer match 401K program, Flexible Spending Account for medical expenses, Childcare & Fitness Reimbursement Plan, and much more! We also encourage a happy, healthy, and whole work environment by empowering staff to maintain their wellness through fitness incentives.

Work Environment and Non-Discrimination Disclosure Statement

You must be able to lift and bend up to 20lbs. The role may require sitting or standing for several hours at a time. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The Shelter for Abused Women & Children complies with the Americans with Disabilities Act of 1990 and support to the Deaf or Hard-of­Hearing in accordance with Section 504 of the Rehabilitation Act of 1973. The Shelter is an equal opportunity employer. We adhere to a policy of making employment decisions without regard to race, color, age, sex, religion, national origin, disability, sexual orientation, or marital status. We assure you that your opportunity for employment with us depends solely upon your knowledge, skills, and abilities. * Applicants with lived experience of domestic or intimate partner violence are encouraged to apply, provided they have been out of the abusive relationship for at least two years. This guideline ensures candidates are emotionally prepared for the delicate nature of the work, enabling them to advocate effectively for others.