What are the responsibilities and job description for the Media Buyer position at VirtualVocations?
A company is looking for a Paid Media Buyer to manage substantial advertising budgets and drive growth within the personal development ecosystem.Key ResponsibilitiesPlan, execute, and optimize high-budget ad campaigns across Google Ads and Meta Ads platformsLeverage a large ecosystem of personal development leads to maximize ROI and drive conversion ratesUse data-driven insights to track, report, and optimize campaign performance across key KPIsRequired Qualifications4-5 years of experience in a digital agency or similar role, preferably in digital products or educationExpertise in Google Ads, Meta Ads, and performance marketing toolsProactive problem-solver with an entrepreneurial mindsetAbility to interpret campaign performance data and adjust strategies accordinglyExperience working with international markets or in fast-paced entrepreneurial settings is preferred
