Regional Sales Manager

Job Title: Regional Sales Manager Foodservice - DACH

Overview:

As the Regional Sales Manager for Foodservice in the DACH region, you'll drive sales of Meat & Meat alternative products across Germany, Austria, and Switzerland. Your expertise will shape partnerships with key accounts and distributors, ensuring we meet our ambitious sales and profit targets.

Key Responsibilities:

- Strategic Leadership:

- Develop and execute go-to-market strategies tailored to the local cluster.

- Sales Management:

- Achieve annual volume sales and profit targets within designated regions.

- Forecast and plan business activities to deliver budgeted outcomes.

- Market Insights:

- Gather insights to define local needs for new product development (NPD).

- Business Development:

- Identify and lead opportunities in foodservice and industrial sectors.

- Create annual customer business plans in collaboration with Marketing.

- Trade Promotions:

- Manage and monitor trade promotions for maximum impact.

- Oversee broker/distributor sales execution and scorecard performance.

- Relationship Building:

- Cultivate relationships with regional contacts and key accounts.

- Negotiate annual collaboration plans with local key accounts and wholesalers.

- Partnership Initiatives:

- Develop local partnership programs in collaboration with Marketing.

- Initiate concepts with manufacturers to introduce to key accounts.

- Event Participation:

- Attend key customer events and foodservice trade shows.

- Data-Driven Decisions:

- Leverage data and sales reports to implement positive changes.

Qualifications:

- Experience:

- 5 years in foodservice sales with account management experience.

- Background in food service distribution, brokerage, or manufacturing is a plus.

- Education:

- Four-year degree in Business or related industry experience.

- Skills:

- Proficiency in Microsoft Word, Excel, and PowerPoint.

- Excellent communication and presentation skills.

- Strong interpersonal abilities.

- Languages:

- Native/fluent German; professional/conversational English. Additional European languages are advantageous.

- Other Qualifications:

- Experience with value-added protein sales preferred.

- Previous selling experience to key accounts at various organizational levels.

- Culinary training or background as a chef is a plus.

Work Environment:

- Remote position with travel required 30-40% of the time.