Growth Marketing Manager

Company Description

mika is revolutionizing financial management for small businesses with our AI-powered autopilot solution. We're on a mission to make expert financial navigation and compliance accessible to all owners of small businesses. Our innovative platform combines automated accounting, proactive insights, and conversational AI to dramatically reduce costs and bureaucratic burden. At mika, we value diversity and strive to create an inclusive environment where all employees can thrive. Join us in building the future of small business finance!

Role Description

As our Growth Marketing Manager, you’ll own the content engine that powers mika’s growth. You’ll create high-performing, insightful, and engaging content — written and video — that drives awareness, trust, and conversion. You’ll work closely with our Head of Growth and the founders and help us scale our marketing efforts through smart strategy, hands-on execution, and creative experimentation.

Your Responsibilities

• You plan and execute our content strategy across blog, newsletter, social media, and video formats – always aligned with our growth goals
• You research and create content that’s both insightful and engaging: from long-form articles to short-form video, from founder stories to explainer posts
• You develop a deep understanding of our target audience (small business owners) and translate insights into relevant content
• You manage our editorial calendar and ensure consistency in tone, voice, and visual identity
• You run content-driven campaigns that support acquisition and retention, and track what works
• You utilize generative AI to enhance content creation, personalization, and customer insights.
• You work with tools like HubSpot, Notion, Descript, Zapier, and Figma to keep operations smooth and scalable
• You continuously optimize for reach, engagement, and conversions — with SEO, performance marketing, and smart distribution

What You Bring

• 2–4 years of experience in content marketing, growth, or editorial roles — ideally in a SaaS or startup environment
• Strong copywriting skills in German and English (C1 level) — you write clearly, humanly, and with edge
• A portfolio that shows your ability to explain complex topics simply — in blog posts, landing pages, social copy, or video scripts
• Hands-on experience with video (scripting, briefing, or even simple editing)
• A good eye for storytelling and what resonates with business owners
• A proactive, self-organized way of working — you love taking ideas and making them real
• You’re curious, collaborative, and not afraid to ask “why?” or “what if?”

What we offer

• A high-impact role in an early-stage company where your work matters
• A creative playground: we test, learn, and ship quickly
• A small, ambitious team with flat hierarchies and lots of ownership
• Flexible working hours, remote or in our Berlin office.
• Fair salary and equity package
• Budget for learning, tech, and personal growth
• A real mission: empowering small business owners to navigate finances with clarity, not chaos

If you're excited about the challenge of growing the future of small business finance and believe your skills are a great fit for mika, we want to hear from you! Please send your resume, LinkedIn profile, and a brief explanation of why you're interested in joining mika to careers@getmika.de.

Don’t worry if you don’t meet every single requirement – if you’re passionate about what we’re building and believe you could make a difference, we’d still love to hear from you. At mika, we’re committed to building a diverse and inclusive team. We encourage applicants from all backgrounds and experiences to share their unique perspectives and join us on our impactful journey.