Paid Media Specialist (Performance Marketing)

GREEK NATURAL BEAUTY, POWERED BY SCIENCE

KORRES is a Greek skincare brand, born out of Athens' oldest homeopathic pharmacy in 1996. Founded by Greek Pharmacist George Korres who believes in the innate potency of natural ingredients and chemical engineer Lena Philippou who believes that nature is the inspiration for scientific discovery.

Inspired by the most powerful natural ingredients and local traditions, KORRES delivers effective natural products; discovered in nature and nurtured by science. KORRES collaborates with over 15 different European academic universities to do ground-breaking research into the power of plants. Our research shapes and nurtures nature's inherent powers.

Today KORRES takes Greek herbs around the world through more than 400 natural products, with brand presence in 30 markets. It is all about clean, effective plant-powered formulas that capture the beauty of Greece in harmony with nature.

KORRES is looking for a dynamic, self-motivated Paid Media Specialist (Performance Marketing) to join our Team. You will be working in a challenging international environment which embraces continuous learning and growth alongside a dynamic team of experienced professionals.

Responsibilities:

• Develop data-driven tactics for paid media campaigns across digital platforms, including social, display, programmatic
• Optimize creative assets based on audience insights, A/B testing, and performance data to maximize conversion and efficiency
• Analyze campaign data and partner with Marketing Analytics teams to improve the effectiveness of acquisition and retention media
• Partner with agencies and internal marketing teams on creative assets that drive subscriber/ Loyalty user acquisition and engagement
• Stay ahead of trends and platform best practices, bringing innovative approaches to DTC marketing campaigns
• Present results and performance insights to cross-functional stakeholders to inform future strategies
  
  
  

Requirements

• Minimum of 2 years of experience in digital marketing, or performance media
• Strong understanding of performance marketing principles, including direct response creative and digital advertising best practices
• Understanding of creative best practices Facebook, Instagram, YouTube, TikTok, and/or programmatic platforms
• Ability to analyze performance metrics and apply data-driven insights to optimize assets
• Strong organizational skills, with the ability to manage multiple projects in a fast-paced environment
• Highly skilled in all Microsoft Office Products especially Excel
• Excellent written and verbal communication skills in GR/ English
• Strong enthusiasm for all things in Natura Cosmetics
• Ability to work with cross-functional teams, external partners and multiple stakeholders
• Experience with A/B testing, audience segmentation, and conversion optimization is a plus
  
  
  

Preferred Qualifications:

• Comfortable working in a fast-paced and dynamic working environment, supporting new products
• Familiarity with creative performance analytics and testing methodologies
• Knowledge of mobile app tracking solutions (e.g.,Firebase etc) is a plus