What are the responsibilities and job description for the Senior Manager, Marketing Capabilities position at 1440 Foods Manufacturing?
Our Business:
1440 Foods is a sports and active nutrition company on a mission to help energize people to unleash their potential with a focused portfolio of accessible, great-tasting health and wellness brands: Pure Protein® nutrition bars; Body Fortress® high efficacy protein powders; MET-Rx® high-performance meal replacements, and Fit Crunch, a line of delicious high protein bars, powders, and snacks. Join our fun, fast-paced company to be a part of growing 1440 Foods into the future!
Job Details:
The Senior Manager, Marketing Capabilities will drive the development, enhancement, and implementation of tools, technologies, processes, and training to enable the marketing team to deliver world-class results. This role requires a strategic thinker with expertise in marketing operations, technology, and process improvement who can align marketing capabilities with organizational goals. The Senior Manager will partner cross-functionally to ensure marketing teams are equipped to deliver impactful and measurable campaigns.
Job Responsibilities:
Strategic Marketing Development & Execution:
• Work closely with Dir. Marketing Capabilities, Brand Leads, and CMO to define marketing goals, objectives, and budgets.
• Assist the team in coordination and execution of marketing plans with marketing capabilities team or agencies.
Project Coordination:
• Prepare agendas, presentations, and meeting materials.
• Assist in managing timelines and deliverables for marketing campaigns, ensuring all team members are aligned and deadlines are met.
• Track progress on initiatives involving the social media team, designer, and media buying agency.
• Coordinate cross-functional collaboration and communication between teams.
Reporting & Analytics Support:
• Compile and organize performance reports for social media campaigns, creative projects, and media buys.
• Assist with the preparation of presentations and reports.
• Monitor marketing KPIs and flag any notable trends or performance concerns.
Marketing Team Support:
• Assist the social media team with research, content ideation, and campaign planning.
• Link with the external media buying agency for routine updates and status reports.
Content & Documentation:
• Maintain organized documentation of marketing strategies, creative assets, and campaign plans.
• Oversee product display page assets and maintain up-to-date material with retailer syndication platforms.
Event and Campaign Coordination:
• Help plan and execute consumer/trade show events, company events, and product launches.
• Provide logistical support for marketing activities, such as coordinating with vendors, arranging materials, and managing on-site details when necessary.
• Track and manage budgets, KPIs, and compile reports.
1440 Foods Experience:
• Customer Experience - Manage customer communication materials (e.g., branded sample boxes, cards, merch) to strengthen relationships.
• Employee Experience – Collaborate with HR to organize employee events (company softball game in Central Park), merch, and culture building efforts.
Qualifications & Skills:
- Bachelor's degree in Marketing, Business, or related field.
- 3-5 years of experience in brand management, brand marketing, or marketing management with proven success driving complex projects forward.
- Proven ability to analyze the business and develop strategies and programs that have driven business results.
- Consumer-first mindset in developing brand communication strategies.
- Ability to build collaborative partnerships, establish trust & credibility and inspire across all levels of leadership and cross-functional partners.
- Ability to get things done in a complex system, with powerful sense of ownership and accountability.
- Attention to detail, balanced with an ability to prioritize issues and propose solutions to new and complex situations.