What are the responsibilities and job description for the Marketing Performance Specialist position at 16 Creative?
About 16 Creative: We are a Veteran-owned company that values innovation and creativity in our marketing strategies.
Job Description:
We are seeking a highly skilled and creative Digital Marketing Specialist to join our team. The ideal candidate will have expertise in digital ad management, email marketing, and social media management to drive brand awareness, sales conversions, lead generation, and customer engagement.
Responsibilities:
- Develop and execute email marketing campaigns to nurture leads, sales, and retain customers.
- Create compelling email content, including copy, design elements, and CTAs.
- Segment email lists for personalized and targeted messaging.
A successful candidate will have a strong focus on paid ads, email marketing, and social media, with proficiency in digital advertising platforms, including Google Ads and Facebook Business Manager. Experience with email marketing platforms and knowledge of SEO and website analytics tools are a plus.
We offer a competitive salary and performance bonuses, as well as health, dental, and vision insurance. If you are passionate about digital media and want to contribute to a growing company with innovative marketing strategies, we'd love to hear from you.