What are the responsibilities and job description for the Field Marketing Specialist position at Academic Partnerships?

Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.

Job Summary :

The Field Marketing Specialist will represent Concordia University, St. Paul and recruit qualified students into online degree programs throughout the state. We are seeking a professional with knowledge in business development or general business degree programs, who is passionate about higher education and understands the value of advanced business degree programs.

A Day in the Life :

The essential functions of this role are as follows :

Market online advanced degree programs offered by the Concordia University, St. Paul.
Successfully develop and manage a territory to increase brand awareness and interest throughout the state of Minnesota.
Achieve monthly lead, application, and enrollment goals by organizing and facilitating 12-15 recruiting events (information sessions) each month.
Consistently introduce and leverage the roll-out of marketing campaigns and establish new partnerships to expand the territory.
Utilize social media tools to expand recruiting efforts and promote the university partner's program offerings.
Expand knowledge of regional and national programmatic and workforce trends and effectively communicate to internal and external stakeholders on a regular basis.

Attributes Include :

Competitive, energetic, collaborative, positive attitude, self-motivated, resourceful, and persistent with careful attention to detail.

Ability to build strong relationships with potential students, business / community leaders, and administrators, and be viewed as a team player.

Results oriented professional with consistent, strong verbal and written communication skills.

What You'll Need for Success :

You must meet the following requirements to be considered for employment :

Bachelor's degree required with a minimum of 2 years of sales experience or business industry-related experience.

Preferred : 2 years of experience in sales, B2B, outside sales or higher education.

Must reside in Minnesota, preferably within the Minneapolis / St. Paul metro area.

Successful management of a large geographic sales territory.

Track record of highly competent organizational and time management skills; professional success and continuous career growth preferably in the higher education industry.

Demonstrated ability to work independently and be self-motivated to achieve monthly / quarterly KPIs.

Proficient with using Microsoft applications, CRM / Salesforce, and other systems.

This remote role primarily focuses on managing the territory within Minnesota with additional travel (up to 75%) required to neighboring states such as Wisconsin to expand the territory in partnership with Concordia University, St. Paul.

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Risepoint is an equal opportunity employer and supports a diverse and inclusive workforce.

Risepoint offers the following comprehensive benefits :

18 days PTO Winter Shutdown

12 designated holidays 1 floating holiday

Medical - four options

Dental

Vision

Life & Disability (company paid)

Flexible Spending Account & Health Savings Account

Retirement plan with company match

Maternity / Paternity / Parental Leave (company paid)

Volunteer Time Off

Supplemental Benefits :

Wellness program

Alternative medicine options

Pet discounts

Accident, Critical Illness and Hospital Indemnity

Personal and Professional Development :

Continuous Professional and Leadership Development Programs

Tuition Reimbursement for employees and their dependents

Rewards & Recognition programs

Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.

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