What are the responsibilities and job description for the Digital Account Director position at Accelerate HC?
Position : Digital Account Director
The Company
Our client is the leading digital invitation and event planning platform that connects people in meaningful ways. With millions of users across the globe, it is the go-to platform for creating and sharing invitations for all occasions. As we continue to grow, we are seeking a highly motivated and results-driven National Advertising Account Executive to join our dynamic team.
About the Role
We are looking for a talented individual to lead our national advertising sales efforts, focusing on targeted advertising in emails, invitations, and on our website. The ideal candidate will have a proven track record in digital advertising sales, a deep understanding of the national advertising landscape, and a passion for connecting brands with engaged audiences.
What you'll do
- Identify and target key national advertisers and agencies to build and maintain strong relationships.
- Meet and exceed sales targets by effectively communicating the value of advertising on its platform.
- Brainstorm and present creative campaigns that deliver premium CPM's. Examples :
- Match brands with new moms-invitations for baby showers
- Match brands with consumers who are celebrating major birth milestones (50th birthday, anniversaries, etc).
- Collaborate with clients to understand their marketing objectives and create customized advertising solutions that align with their goals.
- Provide exceptional customer service to clients, ensuring their satisfaction and fostering long-term partnerships.
- Work closely with the marketing and product teams to ensure seamless execution of advertising campaigns and alignment with Evite's overall brand strategy.
- Provide feedback and insights from the field to contribute to product enhancements and innovations.
Who you are & how you will be successful!