What are the responsibilities and job description for the Content Marketing Manager position at Action1?
Responsibilities
- ^ Develop a long-term content strategy that aligns with marketing targets both long term and short term
- ^ Write, edit, and publish key pieces of content
- ^ Use content management systems to analyze website traffic and users engagement metrics
- ^ Be the primary copywriter for marketing campaign content, including ads, emails, and landing pages
- ^ Work with copywriters, marketing, sales, internal stakeholders to support the content needs of the business
- ^ Own and maintain an editorial calendar, keep content team on board with an editorial calendar
- ^ Optimize content according to SEO
- ^ Remain current on industry developments and generate new ideas to draw attention of audience
- ^ 2 years in a content creator/editor role in the technology sector (cybersecurity preferred), with a proven understanding of SEO content marketing principles
- ^ 5 years of experience in copywriting, content creation, and editing roles
- ^ Superb strategic. organizational and project management skills
- ^ Excellent writing and editing skills with insane attention to detail
- ^ Available work samples and portfolio
