What are the responsibilities and job description for the Marketing and Content Design Specialist position at Active Trailers?
Job Title: Marketing specialist/content design specialist
Location: Jackson, MN
Company: Active Trailers
Pay: Salary $40,000.00 - $60,000.00
Job Description: Active Trailers is seeking a creative and versatile Marketing Specialist/content design specialist to join our team. As a Marketing Specialist/ Digital content creator, you will be responsible for developing and executing marketing campaigns, analyzing data to drive decision-making, and collaborating with cross – functional teams to achieve business goals, while also creating visually compelling designs that align with our brand identity.
Responsibilities:
Marketing Specialist:
- Develop marketing strategies and campaigns to promote our company/product/service.
- Manage and optimize digital marketing campaigns including, social media advertising, and email marketing
- Conduct market research to identify trends, competitors, and market opportunities
- Develop and implement content strategies aligned with marketing goals
- Create content for various platforms, ensuring consistency in messaging and brand voice
Content Creator:
- Design high-quality visual content, including but not limited to: digital ads, social media graphics, email templates, and print collateral ( brochures, posters, banners, etc. )
- Ensure all designs adhere to brand guidelines and maintain consistency across all platforms
- Efficient in picture and video
Qualifications:
- Bachelor’s degree in Marketing, Graphic Design, Communications, or related field
- Proven 2 years as a Marketing Specialist/Content Creator, or related field
- Proficiency in graphic design software and tools
- Solid understanding of marketing techniques and principles
- Proficiency in digital marketing tools and platforms
- Strong analytical skills and data-driven thinking
- Excellent communication and interpersonal skills
Job Type: Full-time
Pay: $40,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Ability to Commute:
- Jackson, MN 56143 (Required)
Ability to Relocate:
- Jackson, MN 56143: Relocate before starting work (Required)
Work Location: In person
Salary : $40,000 - $60,000