What are the responsibilities and job description for the Communications Specialist position at ACTS?
Job Overview
We are seeking a talented and motivated Communications Specialist to join our dynamic team. The ideal candidate will possess a strong ability to communicate effectively across various platforms and styles, ensuring that our messaging is clear, engaging, positive, and aligned with our brand. This role will involve managing public relations efforts, media relations, and social media channels while producing high-quality written content.Responsible for developing and disseminating information to various audiences to ensure the organization's voice is consistent and effective across all channels.
Responsibilities
Core Categories:
- Graphic/Website Design, Marketing & Communications, Mailings, Social Media, Events, and Speaking Engagements performing the following:
- Develop and implement communication strategies that enhance the organization's public image.
- Collaborate with internal teams to ensure messaging aligns with organizational goals.
- Update and maintain current information on the ACTS website. Communicate with the CEO, COO and Development Director to ensure the website is current on a monthly or as needed basis. Assists with logo development and branding.
- Develop effective marketing materials to encourage support for and engagement with ACTS.
- Create fiscal year and calendar year impact reports. Create media releases (newspapers, magazines, television, radio and other communication materials to ensure clarity and consistency to solicit partners, both organizational and individuals.
- Attend events related to ACTS (e.g. conventions, mission fairs, holiday events, seasonal gatherings) in support of ACTS.
- Engage photographer/videographer as appropriate.
- Assist with content development for mailings and composing donor letters; updating e-mail and US mail addresses to ensure accurate contacts; working with outside printing company to ensure receipt of print materials on a timely basis; reviewing responses (unsubscribe/click-thru rates) from Mail Chimp to determine ‘return-on-investment’ for mailings.
- Update Facebook, Linked-In, InstaGram, and other social media sites on a timely basis to ensure appropriate representation of the ACTS organization. Coordinates with appropriate staff members to collect and update content information for sites. Monitors sites to ensure content supports the mission of ACTS and that the organization responds to inquiries and/or requests in a timely manner. Ensures the security of media sites by reviewing negative feedback and guarding against hacking. Monitor and analyze communication metrics to assess the effectiveness of strategies. Understanding audience engagement and media savvy.
- Coordinate with Director of Development for event preparation, execution, and clean-up; assists with recap to determine effectiveness of events; suggests areas for improvement of events; assists volunteers participating in organization events.
- Attend meetings of potential partners to communicate the mission of ACTS and how the partners might participate in the ongoing mission. Presents the history of the organization, explains the partner’s role in providing referrals to ACTS; outlines the way in which casework assessments are conducted.
- Conduct research to support communication initiatives and gather insights on industry trends.
Requirements
- Working knowledge of graphic design as well as website design and maintenance.
- Exceptional writing skills with the ability to adapt style for different audiences and the ability to create and distribute email communications.
- Strong research skills to inform communication strategies and content creation.
- Proficiency in social media management tools and platforms.
- Excellent proofreading and editing abilities to ensure high-quality output.
- Knowledge of marketing, social media and other forms of marketing communications.
- Ability to handle mail merge and handle all components of mailings working with printers, obtaining quotes and ensuring deadlines and consistency.
- Superior oral and written communication skills; excellent interpersonal and coaching skills; excellent management (including Salesforce, Canva, Mailchimp, Square Space, Adobe, Square, PayPal, Excel, Facebook & Instagram); computer skills in a Microsoft Windows environment as well as database excellent organizational skills
- Ability to work collaboratively in a team environment while managing multiple projects simultaneously.
- A proactive approach to problem-solving and a keen attention to detail.
- Proven experience in public relations or media relations is preferred.
- Demonstrated ability to serve as a successful team member.
- Demonstrated ability to interact effectively with a Board of Directors.
- Ability to practice a high level of confidentiality.
If you are passionate about communication and eager to make an impact through effective messaging, we encourage you to apply for this exciting opportunity as a Communication Specialist.
Job Type: Full-time
Pay: $54,775.00 - $59,173.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid parental leave
- Paid time off
- Professional development assistance
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
Experience:
- Writing skills: 1 year (Preferred)
Ability to Commute:
- Richmond, VA 23230 (Required)
Ability to Relocate:
- Richmond, VA 23230: Relocate before starting work (Required)
Work Location: Hybrid remote in Richmond, VA 23230
Salary : $54,775 - $59,173