What are the responsibilities and job description for the Sr. Manager - Digital Marketing Analytics position at Acunor?
Job Title :
Senior Analytics Manager - Digital Marketing Analytics
Location :
San Francisco, CA (2-3 days per week in-office)
About the Role :
We are seeking a highly skilled and experienced Senior Analytics Manager specializing in Digital Marketing Analytics to join our team in the Banking / FinTech industry. This is a critical role, requiring a blend of technical expertise, industry experience, and leadership capabilities. You will lead a team of 5 offshore members and provide actionable insights to enhance digital marketing performance across paid search, paid social, addressable digital, and website analytics.
Role and Responsibilities :
Primary day-to-day client contacts and often interact with C-level executives.
- Interacts regularly with clients to understand business requirements, define analytical problems, structure and communicate solutions and ensure client satisfaction with strong business driving results
Extremely comfortable working with data, including managing large number of data sources, analyzing data quality, and pro-actively working with client’s data / IT teams to resolve issues
Use variety of analytical tools (SQL, SAS, Python, GA, Heap, Optimizely, Excel, Tableau) to carry out analysis and drive conclusions
Candidate Profile :
Excellent communication, presentation and story building skills in a consulting setup
