What are the responsibilities and job description for the Business Intelligence Strategist position at Adobe Systems?
Job Title: Sr. Web Analytics & Insights Manager
Adobe.com is seeking a strategic thinker to lead our digital analytics efforts.
About the Opportunity
Our team is focused on delivering innovative solutions that drive high value engagement, optimize sales progression, and help drive overall growth.
The ideal candidate will have a solid understanding of digital analytics principles and be able to apply them to drive business outcomes.
Key Responsibilities
- Oversee performance reviews for Americas and International, ensuring data quality and integrity
- Develop and maintain expertise in Adobe Analytics Workspace and web clickstream data
- Collaborate with stakeholders to develop and implement business requirements for Adobe Customer Journey Analytics
- Implement scalable metrics to measure efficiency, effectiveness, impact, and value to the business
- Apply analytical skills to drive business decisions and drive growth
Requirements
- 8 years of experience in Digital Analytics in a B2B setting
- 5 years of experience in Adobe Analytics Workspace and web clickstream data is required; Adobe Analytics Technical Certification preferred
- 5 years of experience in SQL
- Solid understanding of data visualization tools such as Tableau and Power BI
