What are the responsibilities and job description for the Product Marketing Manager position at Advanced Energy?
ABOUT ADVANCED ENERGY
Advanced Energy (Nasdaq : AEIS) is a global leader in the design and manufacturing of highly engineered, precision power conversion, measurement and control solutions for mission-critical applications and processes. AE's power solutions enable customer innovation in complex applications for a wide range of industries including semiconductor equipment, industrial, manufacturing, telecommunications, data center computing and healthcare. Advanced Energy has devoted four decades to perfecting power for its global customers and is headquartered in Denver, Colorado.
POSITION SUMMARY :
The Product Marketing Manager will plan, manage, and oversee the formulation of all short-term and long-term strategic objectives and business plans for assigned product lines. This includes development of multi-generation product roadmaps, strategic pricing and price realization initiatives, leading stage-gate product development process and marketing activities, and executing opportunistic strategic partner development. Responsible for leading demand creation and product positioning activities across the sales organization to drive sales, profitability and market share while achieving strategic and financial objectives.
RESPONSIBILITIES :
- Lead assigned product lines, overseeing their commercial success from development through mass production.
- Manage pricing strategies for product lines, emphasizing revenue growth and margin optimization.
- Formulate and execute strategic plans for assigned product lines, including the development of product roadmaps and robust business cases.
- Gather and analyze market intelligence affecting assigned product lines, including customer insights and competitive landscape assessments.
- Design and coordinate marketing programs and communication materials tailored to various sales channels.
- Cultivate constructive and collaborative relationships with diverse global cross-functional teams, both internal and external.
- Build in-depth knowledge and expertise in product technologies, emerging product designs, competitor strengths, market dynamics, and distribution channels.
WORK ENVIRONMENT :
QUALIFICATIONS :
EXPERIENCE : Essential
Desirable
EDUCATION :
COMPENSATION :
As required by multiple state pay transparency laws, Advanced Energy provides a reasonable range of compensation for each job posting. Actual compensation is influenced by an array of factors including, but not limited to, skill set, level of experience, and specific office location. The range of starting pay for this role is $120,000 to $160,000 per year.
BENEFITS :
As part of our total rewards philosophy, we believe in offering and maintaining competitive compensation and benefits programs for our employees to attract and retain a talented, highly engaged workforce. Our compensation programs are focused on equitable, fair pay practices including market-based base pay, an annual pay-for-performance incentive plan for eligible positions, and a discounted Employee Stock Purchase Plan.
In addition to our competitive compensation practices, we offer a strong benefits package in each of the countries in which we operate. In the U.S., we offer a rich benefits package that includes :
Advanced Energy is committed to diversity in its workforce including Equal Opportunity Employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, and / or veteran status.
Advanced Energy is also committed to providing reasonable accommodations in our job application process / procedures for qualified individuals with disabilities. If you require assistance in completing an Advanced Energy application, please reach out to HumanResources@aei.com
CO ONLY :
Applications will be accepted through 2 / 28 / 2025, the company reserves the right to review applications at any point after they are submitted.
Salary : $120,000 - $160,000