Demo

Director of Technical SEO

Advanced Resources
Denver, CO Full Time
POSTED ON 1/15/2025
AVAILABLE BEFORE 4/3/2025

Our client : leader in ethical origin fine jewelry

Check below to see if you have what is needed for this opportunity, and if so, make an application asap.

Job Title : Director of SEO

Location : Remote

Role Type : Direct Hire

Salary : $150,000-$170,000

Job Responsibilities :

  • Act as the SEO subject matter expert across the organization, driving performance and growth of the SEO channel.
  • Collaborate with Product, Technology, Merchandising, and Content teams to develop, prioritize, and implement technical SEO plans, ensuring adherence to best practices.
  • Strategically plan and prioritize SEO campaigns across multiple domains, partnering with content marketing, development, and PR teams to deliver results.
  • Track and measure key SEO performance metrics, including site ranking factors, keywords, internal / external links, and content performance.
  • Leverage data visualization tools (e.g., Domo) to create dashboards, standardize reporting, and enable real-time insights for data-driven decision-making.
  • Align paid and organic strategies by partnering with the Paid Media / SEM team to maximize overall search performance.
  • Oversee and manage link development strategies, including external agency relationships, to improve search rankings, drive customer acquisition, and increase revenue.
  • Write and scope development requirements for new website features; participate in sprint planning meetings.
  • Analyze and report on new feature performance to ensure continuous improvement and optimization.
  • Research and monitor competitor activity and industry trends to identify opportunities for innovation and competitive advantage.
  • Collaborate with business and paid media teams to uncover growth areas in branded and non-branded search.
  • Report and analyze key C-level KPIs (e.g., share of search, lead growth) and set monthly / quarterly goals and projections.
  • Utilize a test-and-learn approach to consistently improve SEO performance.
  • Audit and monitor website performance to ensure a seamless user experience across all devices.

Qualifications :

  • 8-10 years of SEO experience, preferably in eCommerce, with proven success in driving enterprise-level SEO initiatives.
  • Expert-level understanding of technical SEO, including search engine ranking criteria and local ranking factors.
  • Strong knowledge of web analytics tools (e.g., Google Analytics) and enterprise reporting platforms (e.g., Domo).
  • Proven ability to structure, analyze, and report on data to deliver actionable insights.
  • Solid understanding of eCommerce processes, such as product setup and inventory management.
  • Hands-on experience with SEO tools like Ahrefs, Screaming Frog, BrightEdge, and Botify.
  • Basic understanding of HTML, CSS, JavaScript, and other web technologies (experience with website architecture is a plus).
  • Demonstrated ability to identify and analyze data trends to drive strategic decision-making.
  • Experience leading cross-functional teams to successfully meet and exceed goals.
  • Exceptional written and verbal communication skills, with the ability to clearly present ideas and data to executive leadership and cross-functional partners.
  • High-level proficiency with Microsoft Office Suite (Excel, Word, PowerPoint).
  • Ability to thrive in a fast-paced, entrepreneurial, and evolving environment with a focus on high-growth strategies.
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    Salary : $150,000 - $170,000

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