What are the responsibilities and job description for the Field Marketing Manager - Costco Auto Program position at Affinity Development Group/Costco Auto Program?

Job Description

SUMMARY :

The Warehouse Marketing Support (WMS) Manager will be responsible for raising the awareness of the Costco Auto Program at Costco Warehouses domestically and internationally. This role is responsible for building relationships in their assigned multi-state territories through a combination of virtual / onsite meetings. The WMS Manager works independently using organizational and sales skills to educate key management on program events, updates, and market trends. Please note that this position requires 50% overnight travel (every other week, 26 weeks per year). When not traveling, you will work remotely from your home office. Ideal candidates will reside in Vancouver, WA.

ESSENTIAL DUTIES AND RESPONSIBILITIES :

Independently manage your territory and relationships and oversee marketing improvement / awareness for warehouses domestically and internationally
Develop a marketing plan for your assigned territories to increase visibility of the program and member awareness
Manages and schedules own travel
Travels (by plane and auto) to warehouse locations within territory at least 26 weeks per year
Develop effective ways to market new products into an area with correlating marketing campaigns
Develop strong relationships with all your client’s decision makers
Stay abreast of your client’s current goals and objectives
Understand how your client’s customers interact in each of your marketplaces to enhance engagement and increase visibility of the program and your client’s customer awareness
Continuous education on product knowledge and events to successfully communicate the company’s goals and vision
Understand how the competitors relate to their customer by researching and shopping them in your assigned areas
Analyze, document and formally report pertinent data to the key managers which includes individual, district, and regional statistics to assist with key strategic direction for marketing pieces, vehicle display, and education on the program / events
Demonstrate an unwavering commitment to the client relationship
Maintain superior client service levels to increase support of the company’s objectives
Plan and conduct virtual / onsite educational presentations for managers and personnel
Interact directly with your clients to assess individual needs, present value-added solutions, and manager marketing awareness processes
Collaborate with your direct supervisor on current marketing trends, opportunities, and goals regarding your assigned areas
Document all aspects of the warehouse file in the company’s internal CRM (contacts, displays, visit evaluations form, connection notes, etc.)
Other duties as assigned

QUALIFICATIONS / REQUIREMENTS :

A four-year college or university degree, or minimum of three (3) years of related experience and / or training; or equivalent combination of education and experience.

Excellent communication and presentation skills including and not limited to onsite / virtual meetings

Able to independently plan and successfully travel 26 weeks per year (this includes overnight travel)

May be required to travel Mon-Friday, 2 weeks out of each month

Ability to successfully navigate virtual meetings and technology

Ability to actively listen and overcome client objections or concerns

Ability to communicate effectively on multiple levels

Ability to seek out opportunities to increase program awareness

Friendly demeanor, positive attitude, and professional appearance

Excellent organizational skills through providing plan of actions for warehouse support initiatives, connections, and meetings

Proficient in MS Office (Word, Excel, Power Point, Outlook, Teams, etc.)

Excellent follow-up skills, detail-oriented, and efficient

Excellent time management to adjust to business needs

Able to present content in a confident, logical, and organized manner

Excellent grammar and professional writing

Is flexible and works well in a team environment or independently

Self-motivated, must be able to work independently with minimal supervision

Able to successfully plan long term and execute smaller goals to achieve the long-term goal(s)

Display strong organizational skills while independently scheduling and traveling throughout the country and internationally to manage current or new warehouse relationships

Continually strives to improve skills and knowledge

Has a Valid Driver’s License

Lifting (up to 50lbs)

Company Description

Headquartered in San Diego, California, with an office in Reno, Nevada and representatives spread across the nation, Costco Auto Program offers a variety of opportunities for career development and growth.

Company Description

Costco Auto Program adds value to Costco membership by delivering exclusive savings and a no-hassle buying experience through our national network of Approved Dealerships and exclusive partnerships with vehicle manufacturers. Headquartered in San Diego, California, with an office in Reno, Nevada and representatives spread across the nation, Costco Auto Program offers a variety of opportunities for career development and growth.

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Field Marketing Manager - Costco Auto Program

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