What are the responsibilities and job description for the Precision Strategy Consultant | General Customer Pipeline position at Agility?
Our Company
Check us out at Agilityads.com 🙌
Summary
Agility is precision advertising. We enable mid-market companies to advertise cross-platform, cross-media, and cross-device, using audience data combinations they can’t find anywhere else. We extend a company’s reach beyond paid search and social, with precision.
History
Agility was founded 7 years ago, and has grown consistently every year. In 2021 we discovered an opportunity to build technology that would position us as a market leader in open-internet advertising. We immediately invested all available resources in that vision, and it is paying off in very exciting ways as we successfully move upmarket. We are currently bootstrapped, but will be raising funding from value-add investors this year.
Positioning
We are the only complete precision advertising platform, and the only platform bringing together all unique audience data sources. Our customers are choosing us over the market leaders because we obsess about their unique needs. We have aligned the entire company (every aspect of their experience from first touch to ongoing renewal) to our target customer : Mid Market companies with $50M to $500M in revenue who’s AOV / ACV represents low-friction buying behaviors. Our Mid Market deals are 50-100x the size of our past SMB deals, they don’t churn for us, and they still close at a high rate with a short sales cycle. There are few times in a sales professional’s career when a sale “just works”, and we’re experiencing that now.
Culture
Our culture is our secret sauce. We are doing the best work of our lives. We recognize the rare opportunity for growth that is in front of us. We have three pillars : 1.) We are people-first, 2.) We take extreme ownership, and 3.) We work smart.
Compensation
Compensation is based on experience for base salary and a commission is granted based on the book of business managed. We pay 100% of your health, dental, and vision insurance. We would also give you generous stock options.
Role Overview
The Precision Strategy Consultant is a pivotal role responsible for guiding clients through strategic Precision Advertising initiatives maximizing customer’s brand marketing reach and activation efficiency. This individual combines deep expertise in digital advertising, data-driven decision-making, and client management to deliver tailored strategies that align with customer objectives. The role requires proficiency in campaign planning, performance analysis, and the ability to translate complex data into actionable insights.
Key Responsibilities
Strategic Campaign Planning
- Collaborate with clients to understand business objectives, target personas, and key performance indicators (KPIs).
- Develop comprehensive advertising strategies that encompass precision advertising channels.
- Design and execute precision-focused campaigns that optimize reach, engagement, and conversion rates.
Data-Driven Insights
Client Partnership
Continuous Improvement
Success Indicators
Required Experience and Skills
Ideal Candidate Qualities
This role is ideal for a marketing and advertising professional who thrives at the intersection of strategy, data, and client success, delivering impactful results for both the client and the organization.