What are the responsibilities and job description for the Manager, Corporate Partnerships position at AIP Connect?
Our league client is looking for a Manager, Corporate Partnerships!
With the goal of being our sponsors most strategic partner in Canada, this role requires superior relationship management capabilities for both external and internal stakeholders, combined with a solid strategic foundation and functional understanding, of all elements of the marketing mix. We're looking for someone with strong working knowledge of the Canadian sponsorship industry and strategic planning process.
Responsibilities For The Role :
- Accountable, in collaboration with our partners, for the successful development, approval, activation and analysis, of each partner activation on and off season.
- Through a deep understanding of each partner contract, will ensure that their programs can and will be approved internally, consistent with their contractual rights.
- Work with partners to develop brand centric content that meets partner and league objectives.
- Work with player relations to identify and recommend players for partner executions (content, virtual, in-person).
- Work with partners on measures of success and track throughout the season.
- Develop digital media campaigns for league partners to maximize partner investments.
- Work with corporate partners, at a strategic business level, to identify key challenges and opportunities that the league can support on, to meet their business needs. This will be done in collaboration with other functional teams (marketing, fan centric marketing, consumer products, etc).
- Accountable for identifying incremental revenue opportunities across each partner, and working to provide them with new ideas, that will deliver net new revenue to the league. Eg. content, assets, media.
- Work with legal and other relevant stakeholders to develop and manage contracts for new partners.
- Work with marketing team to identify opportunities to collaborate with partners on initiatives that support business objectives in the market.
- Identify and lead, required research projects, to help deliver short and long term goals.
- Accountable for evaluating our annual performance with our partners, using an agreed upon methodology and metrics.
- Responsible for managing digital inventory across all corporate partners, including trafficking ads with our digital agency.
- Responsible for providing monthly reporting and analysis of league owned and operated media executions.
- Responsible for leading league events including league Road Trips, annual Corporate Partner Summit and Partner Gifting program.
Key Attributes For This Role :
Skills & Experience :
This role requires some travel during the league's season (approximately 10% of the year). A valid passport for international travel is required. Nexus an asset!
AIP Connect believes in equal opportunity. Our recruitment consultants are committed to inclusive recruitment and selection practices and will not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation.
Accessibility : If you need any accommodations during the interview process, please let us know.
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