What are the responsibilities and job description for the AKA NYC is hiring: Digital Media Director in New York position at AKA NYC?
Digital Media Director
AKA NYC is an award-winning, fully integrated advertising agency with unparalleled expertise across the arts & entertainment, leisure, travel, retail, and tourism sectors. With a focus on creativity, innovation, and consumer experiences, we have a proven record of delivering cross-platform campaigns that get results for new brands and iconic institutions alike. Our clients include Harry Potter and the Cursed Child , The Metropolitan Museum of Art, &Juliet , New York Botanical Garden, YMCAs of Greater New York, and many others.
We are looking for a dynamic and results-driven Digital Media Director to join our growing Media team. As a Digital Media Director, you will be responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Reporting to the Head of Paid Media, the Digital Media Director is a full-time exempt position that is based in New York City.
WHAT YOU’LL DO :
- Develop and execute comprehensive digital media strategies tailored to meet the unique needs and objectives of our clients. Leverage your expertise to identify emerging trends and opportunities for strategic advantage.
- Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights.
- Oversee the planning, execution, and optimization of digital media campaigns across various platforms, including paid advertising, social media, and content marketing. Ensure campaigns are aligned with client objectives and deliver measurable results.
- Utilize advanced analytics tools to measure campaign performance, derive actionable insights, and optimize strategies for maximum impact.
- Monitor key performance indicators and provide regular updates to clients on campaign effectiveness.
- Stay abreast of industry trends, innovations, and best practices in digital media marketing. Share your knowledge and insights with clients and internal stakeholders to drive continuous improvement and innovation.
WHO WE'RE LOOKING FOR :
WHAT WE OFFER :
A Note on Diversity and Inclusion
At AKA we believe our team is at its best when we reflect the diversity of our community. We strive to hire and cultivate the best talent so when recruiting we work to actively reach and engage a wide community of people. We’re passionate about creating an inclusive workplace that promotes and values diversity. We believe a diverse team makes us smarter, more creative and helps us better understand the needs of the audiences we target with our campaigns.
AKA is an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law.
Sound like a good fit? We’d love to hear from you! Please apply through our website. No phone calls or walk-ins, please.
Salary : $100,000 - $115,000
