What are the responsibilities and job description for the Paid Media Operations Specialist (Remote): 25-03520 position at Akraya Inc.?
Primary Skills : Paid Media (Expert), Salesforce (Proficient), Marketo (Proficient), PowerBi (Intermediate), Analytics (Expert)
Contract Type : W2 only
Duration : 12 Months
Location : Remote
Pay Range : $50 - $52 per hour
Job Summary :
The Paid Media Operations Specialist is key in executing and optimizing robust paid media campaigns in collaboration with our Paid Media and Campaigns team. This remote role demands a high degree of cooperation with third-party vendors and our Paid Media agency to manage multiple advertising channels effectively. The right candidate will leverage advanced tools like Salesforce, Marketo, PowerBi, and 6Sense to drive campaign success and offer strategic insights for continuous improvement.
Key Responsibilities :
- Execute and optimize various paid media campaigns, including Content Syndication and Programmatic Display.
- Manage relationships with third-party vendors and ensure the visibility of high-performing content.
- Audit and report on lead flow and campaign pacing using Salesforce, Marketo, and Integrate.
- Assist in creating performance reports with Salesforce, Marketo, and PowerBi.
- Utilize 6Sense for improved campaign targeting and personalization.
Must-Have Skills :
Industry Experience :
ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment . Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!
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Salary : $50 - $52
