What are the responsibilities and job description for the Revenue Marketing Specialist: 25-03946 position at Akraya Inc.?
Primary Skills : Demand Generation (Expert), ABM Strategies (Advanced), Salesforce / Marketo (Intermediate), Sales Collaboration (Expert), Data Analysis (Advanced)
Contract Type : W2 Only
Duration : 12 Months with Possible Extension
Location : #LI-Remote
Pay Range : $35 - $40 per hour. on W2
Job Summary :
The Revenue Marketing Specialist will spearhead demand generation and ABM programs to bolster pipeline development and drive revenue growth across marketing and sales channels. This individual is expected to leverage marketing initiatives to enhance inbound and outbound sales efforts effectively while working in partnership with enterprise account managers and sales teams within the AECO North America segment, focusing on the Architecture & Design Direct sector GTM. Key to success in this role is the ability to execute growth-driven campaigns, refine strategies using data insights, and foster strong cross-functional collaborations to ensure market and customer needs are impeccably aligned with our outreach efforts.
Key Responsibilities :
- Develop and execute demand generation and ABM programs to drive growth and accelerate pipeline development.
- Collaborate with internal teams to gain comprehensive market insights, ensuring alignment with target markets and personas.
- Conduct detailed analysis of prospect and customer interactions, buying patterns, and identify opportunities for engagement and growth.
- Measure and report on the effectiveness of marketing programs, focusing on impact on strategic accounts and contribution to core KPIs.
- Ensure seamless marketing and sales alignment, enhancing buyer engagement strategies through close partnership with the sales teams.
Must-Have Skills :
Industry Experience :
ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment . Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!
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Salary : $35 - $40
