Digital Marketing Technology Manager

Job Title: Digital Marketing Technology Manager
Location: New York, NY
Expected Start Date: March 17, 2025
Expected End Date: September 17, 2025
Duration: 6 Months (Contract-to-Hire)
Work Schedule: Hybrid (3 Days Onsite, 2 Days Remote)
Work Hours: Monday to Friday, 9 am – 5 pm

We are seeking a Digital Marketing Technology Manager to join our Digital Team for the US and Canada markets. The ideal candidate will have experience managing enterprise websites, email development, and e-commerce tagging, along with a solid understanding of web analytics. This role is perfect for someone passionate about driving data insights and innovation in a collaborative environment.

• Lead and manage the Email and Marketing Automation team.

• Act as a liaison between business stakeholders and engineering teams to ensure clean data flow between e-commerce platforms, CRM, and ESP systems.

• Architect marketing data to support marketing initiatives, dynamic content, and email marketing.

• Implement and manage website tagging, tracking, and analytics using tools like Google Tag Manager, Google Analytics, and Microsoft Clarity.

• Troubleshoot tracking issues and ensure data accuracy across platforms.

• Design and manage event tracking, e-commerce tracking, and consent management.

• Create Looker Studio dashboards and reports for cross-functional teams.

• Develop and maintain Standard Operating Procedures (SOPs) and training documentation.

• Collaborate with business teams to automate, personalize, and segment digital marketing efforts.

• Support marketing journey personalization across all digital channels.

• Bachelor's degree in Marketing, Computer Science, or a related field.

• Minimum 4 years of website management experience.

• At least 3 years of email development experience, including triggered and real-time communications.

• Proficiency in JavaScript, HTML, and CSS.

• Experience with Tealium or Google Tag Manager.

• Familiarity with debugging tools like Tag Assistant and browser consoles.

• Strong understanding of enterprise ESPs configurations and data automation components.

• Knowledge of web accessibility standards and compliance regulations.

• Ability to develop and communicate strategic solutions to executive leadership.

• Excellent problem-solving skills and ability to work in deadline-driven environments.

• Competitive salary

• Hybrid work model

• Opportunity to work with a dynamic digital team

• Career growth potential

If you're a digital marketing expert with a passion for data-driven solutions, we want to hear from you!

Apply Today!

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