Direct Response/Paid Social Ads Copywriter

We're looking for an experienced copywriter who thrives on daily creativity, excels at capturing different voices and perspectives, and knows to drive measurable results through sponsored posts.

Start Date: January 6, 2025
Compensation: $40.00/hour
Schedule: Full-Time (40 Hours/Week), 1099
Hours: Monday - Friday, 9:00 AM - 5:00 PM ET
Location: Remote* *Must Reside in the Eastern or Central Time Zone

About Us: At Your Practice Mastered, we specialize in business consulting services for law firm owners, offering tools and resources designed to streamline operations and foster sustainable growth. We partner closely with a diverse range of successful entrepreneurial attorneys, studying their strategies, business plans, and client interactions.

Role Overview: We are seeking a Paid Social Ads Copywriter who thrives on variety. This role involves crafting engaging copy across multiple platforms-whether it's paid ads, marketing emails, social media posts, or newsletters. You'll leverage our innovative ideas to motivate our audience and drive results.

This contract includes attending daily stand-up meetings and weekly planning sessions, ensuring alignment with our goals and dynamics for consistently high-quality work.

Core Values at Your Practice Mastered:

• Strive for Excellence: Commit to continuous improvement.

• Commitment: Dedicate yourself to achieving results for the company and clients.

• GSD (Get Stuff Done): Approach tasks with purpose and passion.

• Celebrate: Acknowledge both wins and losses.

• Drama Free: Promote positivity and constructive communication.

Why Join Us?

We prioritize continuous learning and self-improvement, providing opportunities for both professional growth and personal development. As our Paid Social Ads Copywriter, you'll enhance your skills and contribute to meaningful projects.

Key Responsibilities and Success Metrics:

1. Ad Copy Creation: Write compelling ad copy for Facebook and Instagram.

Goal: Generate at least 35 booked sales calls per week while maintaining consistent ad spend.

1. Email Marketing: Develop engaging weekly emails in our brand voice.

Goal: Achieve open and click rates within established benchmarks.

1. Newsletter Articles: Write 4-5 articles for our monthly newsletter.

Goal: Complete drafts by the 10th of each month, aiming for an average member rating of 4.5 stars.

1. Social Media Content: Create headlines, descriptions, and captions for various platforms.

Goal: Achieve a minimum 10% growth in likes, subscribers, and comments quarter-over-quarter.

1. Lead Magnets: Develop new resources such as white papers and eBooks.

Goal: Produce one new lead magnet every four weeks to drive a minimum of 35 booked sales call per week

Ideal Candidate Profile:

• Loves writing daily, regardless of the project.
• Understands that strategy and copywriting are intertwined.
• Open to feedback in order to effectively stay in brand character
• Maintains organized records of completed work.
• Strives for continuous improvement and results.
• Manages time effectively while maintaining a relaxed writing style.
• Skilled at capturing diverse voices in writing.

Application Process:

1. Apply online.
2. Complete online assessment* within 24 hours (approx. 35 minutes).
   *Must be completed to move forward in hiring process
3. Initial Zoom screening interview (approx. 15 minutes).
4. Skills test (approx. 20 minutes).
5. In-depth Zoom interview (approx. 1.5 hours).
6. Team Shadow Day: Experience a day in our life (approx. 5 hours, paid).
7. We look forward to your application!