What are the responsibilities and job description for the Paid & Organic Social Media Lead position at Allegiance Flag Supply?
This role reports directly to the Digital Marketing Manager and plays a pivotal role within the Creative Marketing Team. You will lead organic social strategy on Facebook and Instagram while expanding the Allegiance brand’s presence on X (Twitter) and YouTube. You will also collaborate with the Digital Marketing Manager and Senior Creative Lead on Meta ad development and execution.
We’re looking for a strategic and creative thinker who not only understands the Allegiance brand but also brings innovative ideas for engaging new audiences across organic and paid media channels. This role is hands-on, requiring both creative execution and analytical decision-making to drive growth.
You will own organic social media execution and oversee the creation and coordination of Meta ads, working closely with our paid media agency partner to optimize performance and maximize impact.