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VP of Direct Sales

Alpha Card Services DBA Simpay
Remote, PA Remote Full Time
POSTED ON 1/25/2025
AVAILABLE BEFORE 3/24/2025

The Vice President of Direct Sales is a strategic leadership role responsible for driving the growth and success of the direct sales channel at Simpay. This role involves developing and executing sales strategies, growing headcount of the sales department, managing a high-performing sales team, and achieving aggressive revenue and customer acquisition targets. The VP of Direct Sales will collaborate with cross-functional teams to ensure alignment with the company’s goals and deliver exceptional value to customers. 

*Responsibilities and tasks outlined in this document are non-exhaustive and may change with or without notice as determined by the needs of the Company. 

 

Essential Responsibilities: 

Strategic Planning and Execution: 

Develop and implement a comprehensive direct sales strategy tailored to the payment processing industry. 

Work with executive leadership to establish clear sales targets and metrics to drive revenue growth and market expansion. 

Identify and capitalize on emerging trends and opportunities in the payment processing sector. 

Team Leadership: 

Lead, mentor, and grow a high-performing direct sales team, fostering a results-driven culture. 

Working with cross-functional teams to recruit, train, and retain top sales talent with expertise in payment processing solutions. 

Provide ongoing coaching and performance feedback to ensure team success. 

Revenue and Customer Growth: 

Build and manage a robust pipeline of direct sales opportunities to drive consistent revenue growth. 

Develop strong relationships with merchants, financial institutions, and other key stakeholders. 

Partner with the marketing team to optimize lead generation and conversion efforts specific to payment processing solutions. 

Operational Management: 

Implement and manage sales processes and tools to ensure efficiency and scalability. 

Monitor and report on sales performance, providing insights and recommendations to the executive team. 

Oversee budget allocation and resource management to maximize ROI. 

Collaboration and Communication: 

Work closely with the product and technology teams to align sales efforts with the company’s payment processing solutions. 

Present sales forecasts, results, and strategies to key stakeholders. 

Collaborate with customer success teams to ensure high levels of customer satisfaction and retention. 

 

Performance Standards:  

 

Achievement of direct sales revenue targets. 

Growth in the number of merchants and customers acquired through direct sales efforts. 

Team performance metrics (e.g., productivity, close rates, customer acquisition costs). 

Customer satisfaction and retention rates. 

 

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