What are the responsibilities and job description for the Marketing Manager position at Alpha Recon?
Welcome to Alpha Recon! We are a growing company in the risk intelligence and security management software space. There are many exciting developments to discuss and our company is growing because of our mission and upside. Please note that this position is entrepreneurial and currently being offered for COMMISSION and STOCK OPTIONS compensation ONLY for a short period of time (months not years). Please do not apply if you require immediate base salary. Get paid for the inbound Leads you help bring in! The ideal candidate will be responsible for developing, executing, and measuring our digital marketing strategy in the growing space of security risk management. You will lead our digital marketing activities, evaluate our marketing performance metrics, and collaborate with internal teams. You need to have a strong digital marketing background, emphasis in marketing technology, Google analytics, excellent communication skills and attention to detail. Any exposure to SaaS, security, and risk management industries is a plus.
Responsibilities
- Define and execute the marketing communication activities according to a marketing plan
- Coordinate all digital marketing activities to generate and rank leads
- Collaborate with other teams (including intelligence team, CS, and biz dev) to promote offerings
- Work with intel, success, and technology teams to deliver optimal messaging across platforms
- Inform and educate clients and prospects of products and services through creative marketing strategies
- Track performance of all marketing campaigns
- Creative content development
- Monitor web and content analytics and develop SEO, familiar with WORDPRESS
- Contribution to PR and inbound sales methodologies and strategies
Qualifications
- Bachelor's degree or equivalent experience
- 5 years' experience in marketing
- SELF STARTER
- Highly Productive
- Ability to multi-task
- Strong verbal, written, and organizational skills
- Experience with early stage companies a plus
- Experience with Mixpanel, Google analytics, SEO, and digital marketing
- Creative content writing ability