What are the responsibilities and job description for the Marketing Manager, Amazon Private Brands position at Amazon?
DESCRIPTION
Are you passionate about elevating brands through innovative marketing and operational excellence? Join our Amazon Private Brands team as an Onsite Marketing Manager, where you’ll spearhead high-impact initiatives that bring our products to life onsite. In this dynamic role, you will blend creativity and analytical thinking to ensure our Amazon Essentials and Amazon Basics brands shine across brand stores, and landing pages, helping millions of customers discover products that delight them every day.
By collaborating closely with cross-functional partners, you’ll coordinate and execute our seasonal marketing campaigns to showcase our brands across channels such as brand stores, detail pages, and the broader Amazon ecosystem. You’ll drive, and execute, our brand store strategy, determining how to optimize real estate to improve customer CX and conversion. Whether you’re collaborating with our creative team to develop assets, partnering with fellow marketers or business teams to determine the right selection to showcase, or managing the operational execution of bringing the brand stores to life, your ability to balance details with big-picture thinking will be crucial to success.
If you’re an organized self-starter who loves the fast-paced world of digital marketing and can seamlessly navigate multiple projects at once, this role is for you. Working in a highly collaborative environment, you’ll blend data-driven insights with creative instincts, bringing new opportunities to market and shaping best practices for global expansion. Join us, and help deliver a best-in-class customer experiences through our own brands.
Key job responsibilities
Lead Amazon Basics and Amazon Essentials Seasonal Flips: own and coordinate creative brief, partner with creative team to bring assets to life, craft compelling product stories to showcase in creative, evaluate campaign success and shape recommendations to improve performance moving forward
Operational execution of brand stores across 6 marketplaces: Oversee the tactical rollout of our seasonal flips across brand stores, and detail page brand stories
Support Category Flips: Ensure operational excellence when integrating private brands into the broader Amazon onsite ecosystem
Cross-Functional Collaboration: Partner with design, other marketing POCs, and business teams to ensure product inventory, marketing content, and promotional assets are go live-ready.
BASIC QUALIFICATIONS
- 4 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience managing and measuring marketing performance in various channels
- Bachelor's Degree
PREFERRED QUALIFICATIONS
- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98,200/year in our lowest geographic market up to $179,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
Salary : $98,200 - $179,600
