Director of Marketing Technology (MarTech)

Description

About AmeriSave

AmeriSave Mortgage is one of the nation's leading online mortgage lenders, well-known for our advanced digital platforms, exceptional customer experience, and commitment to making the home financing process easier, more transparent, and more accessible. Our innovative spirit and dedication to continuous improvement have fueled our growth and success, making us a trusted name for countless homeowners and buyers across the United States.

Job Description :

AmeriSave is seeking a dynamic and forward-thinking Director of Marketing Technology (MarTech) to lead our marketing technology ecosystem and drive strategic innovation. The ideal candidate is both a visionary and a hands-on technologist, capable of aligning technical capabilities with marketing strategies to optimize our customer acquisition, engagement, and retention efforts. You will be responsible for managing the marketing tech stack, driving the selection and integration of new platforms, overseeing analytics and data strategies, and ensuring that AmeriSave stays at the forefront of marketing technology innovation.

Key Responsibilities : MarTech Strategy & Roadmap :

Develop and implement a comprehensive marketing technology strategy that aligns with overall business goals, focusing on automation, personalization, and integrated, data-driven marketing initiatives.Platform Management :

Oversee the evaluation, selection, implementation, and optimization of key MarTech platforms and tools, including CRM, marketing automation, CMS, CDP, analytics, and more.Data & Analytics :

Lead the design and execution of data strategies that enhance audience segmentation, targeting, measurement, and attribution. Collaborate closely with analytics teams to ensure that marketing decisions are supported by robust insights.Integration & Automation :

Ensure seamless integration between marketing tools, sales systems, and customer data repositories. Continuously seek opportunities to streamline processes and improve efficiency through automation.Cross-Functional Collaboration :

Partner with marketing, sales, product, and IT teams to align MarTech solutions with campaign objectives, product launches, and overall growth initiatives. Translate complex technical concepts into actionable insights for non-technical stakeholders.Vendor & Stakeholder Management :

Build and maintain strong relationships with technology vendors and external partners. Negotiate contracts, manage budgets, and ensure service level agreements and KPIs are met.Innovation & Thought Leadership :

Stay abreast of emerging technologies, industry best practices, and market trends. Advocate for new tools and capabilities that push the boundaries of what's possible in our marketing ecosystem.Team Leadership & Mentorship :

Lead a team of MarTech specialists, foster a culture of innovation and continuous improvement, and encourage professional development within the department.Qualifications :

Bachelor's degree in Marketing, Computer Science, Business Administration, or a related field; MBA or advanced degree preferred.7 years of experience in marketing technology, marketing operations, or related fields, with at least 3 years in a leadership role.Proven track record of architecting and managing complex MarTech ecosystems, integrating a wide range of marketing tools and platforms.Deep knowledge of common marketing technologies and platforms (CRM, CDP, Marketing Automation, Analytics, CMS) and emerging trends in the industry.Strong analytical and problem-solving skills, with the ability to use data to inform decisions and measure impact.Excellent communication and stakeholder management skills, capable of bridging the gap between technical and non-technical teams.Demonstrated leadership abilities, including team development, resource planning, and cross-functional collaboration.

• Please note that the compensation information that follows is a good faith estimate for this position only and is provided pursuant to the Colorado Equal Pay for Equal Work Act and Equal Pay Transparency Rules. It is estimated based on what a successful Colorado applicant might be paid. It assumes that the successful candidate will be in Colorado or perform the position from Colorado. Similar positions located outside of Colorado will not necessarily receive the same compensation.

Compensation :

Annual compensation for this position generally ranges from $125,000 - $300,000.

Benefits :

401(k)Dental insuranceDisability insuranceEmployee discountsHealth insuranceLife insurancePaid time off12 paid holidays per yearPaid trainingReferral programVision insurance

AmeriSave is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

California Consumer Privacy Act Disclosure Acknowledgment

Employment Applicants, New Hires, and Employees Residing in California

AmeriSave Mortgage Corporation's Privacy Policy Statement ("Policy") can be reviewed here :

AmeriSave Mortgage Corporation's California Consumer Privacy Act ("CCPA") Recruitment Disclosure can be reviewed here :

When AmeriSave's Human Resources Department makes future requests for personal information, the same Policy is applicable. By applying, you understand this acknowledgment covers current and future personal information requests. You also acknowledge the business purpose of the personal information collected and that future requests may occur while applying for a position at AmeriSave and / or during employment, if applicable.

Salary : $125,000 - $300,000