What are the responsibilities and job description for the SALES & MARKETING MANAGER position at Anchor General Insurance Group?
Job Details
Description
SUMMARY
Serves as the representative for the managing general agency to insurance producers across a designated geographical region. Promotes and enhances insurance sales production by leveraging advanced sales expertise and a comprehensive understanding of the general agency's accounting, claims, customer service, underwriting procedures, and expansive product portfolio.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Business Development:
- Identify and target independent insurance agencies and offices within the assigned territory for business acquisition.
- Develop and implement effective sales strategies to achieve revenue targets and business growth.
- Relationship Building:
- Develop and maintain strong, long-term relationships with key decision-makers and staff at independent insurance agencies.
- Serve as the primary point of contact with assigned agents and brokers.
- Work with assigned agents and brokers to coordinate resolutions.
- Collaborating with colleagues and other internal company departments to foster business growth and development.
- Product Knowledge:
- Stay updated on our insurance products and services, as well as industry trends, to effectively communicate value propositions to potential partners.
- Sales Presentations:
- Conduct persuasive and engaging sales presentations to showcase the benefits of our insurance products and services.
- Customize presentations based on the unique needs and preferences of each independent agency.
- Conduct training for agents and their staff, guiding them with the knowledge to competently navigate and utilize our company software and websites.
- Negotiation and Closing:
- Negotiate terms and agreements with independent agencies to ensure mutually beneficial partnerships.
- Close sales deals and achieve monthly and quarterly sales targets.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, unless it would create an undue hardship on the company.
- Proven experience in insurance sales or marketing, with a track record of meeting or exceeding sales targets.
- Knowledge of the Insurance marketplace, and preferably having existing or past relationships with independent agents and brokers.
- Familiarity with various insurance products and services.
- Strong networking and relationship-building skills.
- Excellent communication and presentation abilities.
- Self-motivated and able to work independently.
- Must exercise sound financial judgment and discretion in handling insurance information.
- Ability to travel within the assigned territory, with some overnight travel to meet with prospective and existing agents and brokers.
- Have a valid driver’s license and an acceptable motor vehicle record.
- Bi-lingual Spanish preferred.
Education and Qualifications:
- Bachelor's degree in Business, Marketing, or a related field or minimum 5 years Sales and Marketing experience on the insurance carrier/G.A. side.
- Relevant insurance licenses and certifications.
Salary : $68,500 - $85,200