What are the responsibilities and job description for the Social Media Manager-Remote position at Ancora Education?
We offer an extensive benefits package, after 30 days of full-time employment, a matched 401k, after 60 days, and 2 weeks of paid time off after 90 days!
Summary
We're seeking a talented and experienced Social Media Manager to manage our multi-brand social media accounts. They will manage our company image on social media in a cohesive way to achieve our marketing goals. The Social Media Manager is in charge of the company’s interactions with the public through social media platforms using a unified voice. They will devise and implement content strategies and collect engagement data. Ultimately, you should be able to increase our social media presence, ensuring high web traffic and engagement.
Qualifications:
Passion for student engagement and creating dynamic campus communications
Bachelor's degree in Marketing, Communications, Journalism, or a related field
Proven, 2-3 years of work experience as a social media manager
Hands-on experience in content management
Ability to deliver creative content (text, image and video)
Solid knowledge of analytics
Strong organizational and multitasking skills with meticulous attention to detail
Excellent written and verbal communication abilities, as well as copywriting skills
Proficient in Google Workplace, Canva, and Hootsuite; familiarity with other design software a plus
Ability to work independently and collaboratively within a fast-paced environment
Knowledge of SEO, keyword research, Google, and online marketing channels
Responsibilities:
Manage communications and social media-related needs with individual campus ‘social media champions’
Design and implement social media strategy to align with business goals
Develop monthly and/or quarterly brand social media calendars for all brands
Generate, edit, schedule, publish, and share engaging content (e.g. original text, photos, videos, important links, and news) daily for all brands
Review & seek compliance approval for content made by other stakeholders, as necessary
Community management and maintenance of social media profiles and pages for all brands
Collaborate with other members of the marketing team, campus leadership, and compliance to ensure brand consistency
Communicate with followers, respond to queries promptly, and monitor customer reviews
Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and layout) for all brands
Stay up-to-date with current technologies and trends in social media, design tools, and applications
Research on current benchmark trends and audience preferences to develop brand awareness
Work with other marketing team members to address marketing needs from other departments, as needed
Applicants must be authorized to work for any employer in the U.S. This job posting does not qualify to sponsor or take over sponsorship of an employment Visa for those who do not meet the work authorization requirements for employment in the U.S.
Ancora Education is committed to creating a diverse and inclusive work environment. We are an equal opportunity employer that maintains a policy of nondiscrimination with respect to all employees and applicants for employment. All employment decisions are made without regard to an individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
