What are the responsibilities and job description for the Gaming Industry Analyst position at APR Consulting?
Job Overview
The Database Marketing Manager is responsible for the preparation, design, execution, and analysis of marketing initiatives within the Casino, Hotel, Marketing, and other areas. This role involves validating data proofs, developing relationships, and ensuring database integrity.
Main Responsibilities
- Execute mass and direct marketing efforts
- Analyze data sources using SQL and databases
- Create dashboards and reporting tools
- Support marketing initiatives with data-driven strategies
- Evaluate performance and recommend improvements
- Maintain database integrity