What are the responsibilities and job description for the Marketing Specialist (Marketo Required) position at Aquent?
Client Location: Austin, TX (onsite)
Starting: 02/24/2025
Salary/Pay Rate: $25.91 to $31 an hour
Firm, non-negotiable: Yes
Hours: Full-time
Duration: Jan 23, 2026
Job Description:
Data-Driven Communications within the Marketing organization provides our marketing and business partners with support in their acquisition and client engagement strategies by identifying events, triggers, alerts and attributes that create opportunities for meaningful interactions. Our team utilizes Marketo to deliver multi-touch, multi-channel, prospect and client communication journeys at scale to B:B clients and prospects. To better serve our customers’ needs and utilize our technology investments, we are seeking someone to assist with the development and maintenance of automated campaigns and delivery of demand generation efforts to our B:B marketing partners.
You are a creative problem solver and out-of-the-box thinker who can effectively collaborate with both technology and business partners. Relentlessly curious and never satisfied with the status quo, you seek and implement recommendations for continuous improvement. You should have an interest and ability in working both independently and highly collaboratively.
Responsibilities include:
Inventory and audit existing automated campaigns, suggesting improvements for efficiency and reliability
Define and document best practices for developing automated campaigns
Deliver demand generation strategies in Marketo
Develop and execute campaigns in Marketo
Required Qualifications:
BA/BS degree and 3 years or more work experience in a marketing communications, analytical, and/or consulting role
3 years of Marketo experience
Expertise in B:B marketing demand generation
Proficient in Marketo for Campaign and Lead Management
Proficient in Salesforce Sales Cloud
Data-curious and leverages business results to help drive outcomes
Working knowledge of Atlassian products (Confluence, Jira)
Experience with process-supporting applications, such as Workfront or similar workflow management systems
Strong oral and written communication and interpersonal skills
Preferred Qualifications:
Adobe Certified Expert-Marketo Engage Business Practitioner
The target hiring compensation range for this role is $25.91 to $31 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
Salary : $26 - $31