What are the responsibilities and job description for the Senior Manager, HCP Marketing position at Ardelyx?
Ardelyx is a publicly traded commercial biopharmaceutical company founded with a mission to discover, develop and commercialize innovative first-in-class medicines that meet significant unmet medical needs. Ardelyx has two commercial products approved in the United States, IBSRELA® (tenapanor) and XPHOZAH® (tenapanor). Ardelyx has agreements for the development and commercialization of tenapanor outside of the U.S. Kyowa Kirin commercializes PHOZEVEL® (tenapanor) for hyperphosphatemia in Japan. A New Drug Application for tenapanor for hyperphosphatemia has been submitted in China with Fosun Pharma. Knight Therapeutics commercializes IBSRELA in Canada.
- Develop and implement innovative marketing tactics to engage HCPs across multiple channels (print, digital, SEO/SEM, social media, broadcast, video)
- Execute multiple, simultaneous projects ensuring deliverables are on time and on budget
- Lead the planning, execution, and follow-up of regional and local healthcare provider-facing conferences, ensuring alignment with the overall brand strategy
- Lead and manage the field advisory team to garner insights to inform and evolve field-facing tactics
- Oversee the maintenance and management of print materials warehouse, ensuring materials are up-to-date, compliant, and readily available for field teams
- Collaborate with multiple functional groups within the organization, including but not limited to Field Sales, Medical Affairs, Market Access, Compliance, Legal and Regulatory Affairs
- Manage project timelines, including development of work plans and routing of all promotional materials through the appropriate review channels
- Partner with external agencies and vendors
- Bachelor’s degree in Marketing or related field (Advanced degree preferred) with 8 years of marketing experience in healthcare/pharma/biotech or equivalent, with a strong track record in campaign development and execution
- Strong communication, project management, and analytical skills. Experience with digital marketing tools and HCP engagement strategies
- Strong presentation skills to interface with cross-functional partners and senior management
- P2P marketing and operational experience
- Demonstrated ability to think outside the box
- Excellent analytical and problem-solving skills
- Ability to work well in fast-paced entrepreneurial environment with significant autonomy
- Ability to effectively and consistently execute multiple projects simultaneously
- Excellent interpersonal, collaboration, and leadership skills
- Hybrid corporate office and remote-based position, Boston area preferred
Salary : $148,000 - $180,000