ASYMCA Hawaii Marketing and Outreach Director - 2024

1. Execute the organization’s marketing and communication plan; including but not limited to annual reports, newsletters, brochures, press releases, website maintenance and e-communications.
2. Execute communication plans to ensure members, families, participants and the community-at-large community understand our mission, cause, and case for support, and provide leadership to quarterly and special fundraising appeals.
3. Work with key staff to lead and/or support the development of SOPs, specific outcomes, and evaluation frameworks to assess the strengths of marketing and communication strategies and identify areas for improvement.
4. Collaborate with various departments and military and civilian organizations to increase community awareness of high-quality programs/events that benefit military members and their families.
5. Develop and maintain collaborative relationships with community organizations.
6. Leads the organization’s social media accounts, including Facebook, LinkedIn, Twitter, Instagram, YouTube, Pinterest, etc.
7. Oversee and execute all digital marketing programs, email marketing software, including managing donors, participant, and volunteer email lists and campaigns and preparing and sending out marketing materials.
8. Develops strategies to increase volunteer involvement at all levels of marketing, communications and financial support.
9. Serves as photographer or recruits volunteers as necessary to ensure events and programs are documented.
10. Fulfill program and special event responsibilities identified by supervisor(s) to include designing event and program flyers, sending event details to families, creating event registration links, and compiling and analyzing event data for reports.
11. Provide updates to the organization's website, including content updates on events, programs, photo albums, offers, donor recognition, etc.
12. Lead editor and writer of ASYMCA communications, including but not limited to Press releases, Newsletters, Presentations, and Blog stories.
13. Leads and/or assists in ASYMCA fundraising efforts/activities and special events.
14. Performs other duties as assigned.

1. College or university degree with an emphasis in communications, marketing, or related field or a comparable course of study.
2. At least two years of experience in either marketing and/or working in a similar or related capacity, ideally with a nonprofit organization.
3. Any combination of educational and/or work experience that would be equivalent to the stated minimum education requirements would qualify for consideration for this position.
4. Must have experience and knowledge of working with military lifestyles.
5. Must have a valid driver’s license and clean driving abstract.
6. Experience with public relations and working with media outlets is preferred.

1. General knowledge of nonprofit organizational practices.
2. Organized self-starter who works well independently as well as on a team.
3. Must be customer service oriented with excellent verbal, written, interpersonal, organizational, and public speaking skills.
4. Accurate and detail-oriented, possess strong organizational and time management skills, and the ability to juggle multiple priorities in a complex and fast-paced environment.
5. Possess a professional demeanor with an aptitude for analytical thinking and problem-solving.
6. Knowledge of graphic design, production process and social media platforms.
7. Strong proficiency in Windows, Excel, Microsoft Word, Publisher, social media, WordPress, Adobe platforms, MailChimp, and other contact communication management programs.
8. Ability to relate effectively to diverse groups of people from all social and economic segments of
9. the community.

1. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to:
2. Work in an office setting with various travel to other locations.
3. Sit, stand, walk, bend, kneel, use hands, arms, and legs for dexterity, balance, and climbing stairs frequently. Must be able to sit for prolonged periods of time.
4. Occasionally lifts, carries, and balances objects weighing up to 30 pounds.
5. Pulls and pushes such objects as file drawers and supplies.
6. Prioritizes and multi-task work and projects requiring good memory, concentration, and analytical thinking.
7. Occasionally is required to perform the safe operation of office equipment and machines and recognize and abate safety hazards within the workplace.
8. Must be able to hear and see, including peripheral vision and distinction of colors, read and communicate verbally and in writing frequently with a wide range of people from divergent socio-economic and cultural backgrounds and origins.

Armed Services YMCA is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. ASYMCA is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We will not tolerate discrimination or harassment based on any of these characteristics. ASYMCA encourages applicants of all ages.

Salary : $70,000 - $78,000