Partner Marketing Manager - Americas (East Coast based)

Armis, the cyber exposure management & security company, protects the entire attack surface and manages an organization's cyber risk exposure in real time. In a rapidly evolving, perimeter-less world, Armis ensures that organizations continuously see, protect and manage all critical assets - from the ground to the cloud. Armis secures Fortune 100, 200 and 500 companies as well as national governments, state and local entities to help keep critical infrastructure, economies and society stay safe and secure 24/7.

Armis is a privately held company headquartered in California.

The Opportunity:

We're looking to add a dynamic and experienced Partner Marketing Manager to our Demand Generation team. This exciting role will collaborate with both internal teams and external stakeholders to expand our global alliances and partner programs, delivering exceptional value to our Partners (distributors, re-sellers, tech integration partners and MSSPs).

You'll take the lead in designing and executing innovative partner-focused marketing strategies that empower our Partners and fuel our growth. As the Americas Partner Marketing Manager, you'll play a crucial role in shaping and implementing campaigns that drive success and deepen engagement with our North American Partners

You will report to and work closely with our Sr Director of Partner Marketing.

What You'll Do:

• Implement and support our partner marketing strategy that continues to build the existing business partnerships as we scale and expand globally.
• Establish yourself as the key contact with strategic partners and together execute marketing programs and regional plans that grow the relationships with our partners while generating pipeline and closed/won business.
• Develop demand generation campaigns with our partners and work closely with the broader marketing team to bring these GTM programs to life.
• Build marketing engagement programs that support revenue targets and drive measurable outcomes - including Partner-With, Partner-To, and Partner-Through initiatives.
• Deliver upon agreed marketing activities including development of joint messaging and engaging collateral, sales readiness tools, partner campaign kits, use-cases and customer success stories.
• Collaborate with the Armis Partner sales team to plan and support co-marketing programs with partners: email nurture, digital, social, events/tradeshows (virtual), VIP events, event sponsors, webinars, co-branded and co-authored assets, blog, podcasts etc. Tailor global digital campaigns to partner requirements and assist partners with implementation and lead generation
• Manage and optimize comprehensive partner marketing programs by continually tracking performance metrics, demonstrating ROI, utilizing campaign automation tools to manage campaign administration (campaign creation, list uploads, follow ups and generating reports on results.
• Ensure the Armis brand and positioning is consistent throughout partner marketing activities in the region and implement comprehensive partner marketing strategies to enhance the Armis brand visibility.
• Work cross-functionally with Armis Sales, Product Marketing, Marketing Operations, Creatives, Communications, and Project Management, and align with regional field marketers on joint marketing activities, including events and content (e.g. marketing and sales assets, webinars, websites).
  
  

What We Expect:

• 5 years of B2B marketing operations experience, preferably in SaaS
• Strong project management skills, preferably in helping partners launch co-marketing campaigns and programs. You understand the importance of syncing long term, cadence based co-marketing schedules with the business and product efforts of a partnership
• Excellent content coordination and writing skills for the ecosystem business
• Proven track record of successfully developing and executing partner marketing resources, campaigns, events and initiatives (e.g. digital, social, collateral, websites, webinars)
• Strong relationship-building skills and the ability to collaborate effectively with partners
• Team player who can work independently
  
  

We know there is a lot to consider when applying for a new job, and quite often job descriptions provide a lot of detail for candidates… but here at Armis, we strongly encourage you to try to avoid the confidence gap . We don't expect you to meet each of the listed requirements perfectly to be considered for any of our roles.

Salary range guidance for this position is: $80,00-150,000 per year.

The salary range listed does not include other forms of compensation or benefits (e.g. i.e. bonuses, commissions, stocks, health insurance benefits, etc.) offered to candidates. Visit our careers site for more information on benefits at Armis.

The choices you make in your career journey matter. You want to do interesting work in an important field while also having time to live your life, which is why we place so much value in your life-work balance. Armis sets you up for success with comprehensive health benefits, discretionary time off, paid holidays including monthly me days, and a highly inclusive and diverse workplace. Put your unique experiences and perspective to work in an environment where they will enable you to thrive, grow, and live your life with integrity.

Armis is proud to be an equal opportunity employer. We never discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, marital status or any other legally protected (or not) status. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization.

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