What are the responsibilities and job description for the Ascent AeroSystems is hiring: Content Marketing Specialist in Wilmington position at Ascent AeroSystems?
Content Summary : Content Marketing Specialist at Wilmington, for Ascent AeroSystems
Direct message the job poster from Ascent AeroSystems
Ascent AeroSystems is one of the most exciting companies in the unmanned aerial system (UAS) industry, and our unique coaxial platforms provide the reliable and efficient foundation necessary to operate drones at scale. Now a wholly owned subsidiary of Robinson Helicopter Company we’re growing fast, and we’re looking for motivated, highly organized and collaborative people to join our team.
Ascent is seeking a talented and creative Content Marketer to join a dynamic and growing team. This role is ideal for a professional with a blend of writing, creative, and technical skills with experience creating impactful content marketing materials that support brand and sales objectives.
The Content Marketing Specialist will work with the VP of Marketing Communications to develop and execute content strategies that resonate with our target audience, driving brand awareness and lead generation. Supporting product marketing and sales / business development, the ideal candidate will possess sound writing and editing skills, strong graphic design capabilities, and video editing experience. They will play a critical role in producing high-quality content across multiple platforms, including web, social media, large format, and marketing materials to support brand awareness, lead generation, and overall marketing objectives.
Key Responsibilities :
- Understand target B2B audiences to create content that aligns with their needs, preferences, and pain points.
- Create and implement a comprehensive content marketing plan aligned with the company’s goals and marketing objectives and set short-term goals.
- Proofread , edit and improve content where applicable.
- Develop and manage an owned content calendar for social media, website posts, and event marketing materials to ensure a consistent and timely flow of content.
- Produce engaging, high-quality multi-media content, including but not limited to blog posts, case studies, infographics, product images, videos, and social media posts to increase customer engagement.
- Leverage paid, earned, owned, and social channels to optimize content distribution.
- Track , analyze, and report content performance metrics, using insights to refine creative elements and execution strategies to optimize outcomes.
- Collaboration : Work closely with internal teams to ensure content aligns with overall business growth, product launch & awareness, and business objectives.
- Awareness of industry trends, and utilization of necessary tools and best practices to make informed recommendations and improvements to marketing content and strategies.
Qualifications :
Skills :
What We Offer :
This position is expected to include a base salary between $75k-90k.
COMPANY OVERVIEW
Ascent AeroSystems designs and manufactures rugged “coaxial” UAS for the industrial, public safety and defense markets. Ascent AeroSystems supports frontline soldiers, first responders, and industrial professionals with the rugged and versatile unmanned aerial systems they need to complete critical missions when it matters most. Ascent is founded on core principles of an innovative, determined, fearless, curious, and committed culture that fosters invention, problem solving and teamwork. Ascent offers a competitive salary, benefits (including health, dental and vision), 401(k), a terrific work environment, and the opportunity to be a part of one of the most exciting segments of the tech industry.
Ascent AeroSystems is an equal opportunity employer. We are committed to advancing diversity, equity and inclusion in our workplace as well as in the communities where we work. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Writing / Editing and Marketing
Industries
Aviation and Aerospace Component Manufacturing
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Salary : $75,000 - $90,000
