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The Nagler Group is hiring: Marketing Specialist in Wilmington

The Nagler Group
Wilmington, DE Full Time
POSTED ON 1/20/2025 CLOSED ON 4/20/2025

What are the responsibilities and job description for the The Nagler Group is hiring: Marketing Specialist in Wilmington position at The Nagler Group?

We are seeking a temporary Marketing Specialist for our client in Wilmington, MA while a team member is on leave. This role requires hands-on experience with Marketo , with a focus on lead generation through email campaigns, newsletters, and digital strategies. The candidate will also assist with some overlap before the team member goes on leave.

Location : Wilmington, MA (3 days / week onsite)

Duration : 4-5 months

Hours : 20-30 hours per week (potential for more)

Pay Rate : $40-50 / hr

Key Responsibilities :

  • Manage and execute one-off emails, newsletters, and automated nurture flows using Marketo .
  • Create and maintain email marketing campaigns aligned with broader marketing strategies.
  • Analyze and report on the performance of email campaigns and nurture flows to optimize engagement and conversion rates.
  • Set up and manage webinar events, including forms and registrations, using Marketo and Adobe Connect.
  • Ensure seamless data integration between Marketo and Salesforce, resolving any data discrepancies.
  • Maintain clean and accurate data across platforms through regular audits and data hygiene processes.

Requirements :

  • Strong experience using Marketo for email marketing and lead generation.
  • Familiarity with managing email campaigns, newsletters, and digital lead generation.
  • Experience with Salesforce data integration.
  • Proficiency in webinar setup and management through platforms like Marketo and Adobe Connect.
  • Detail-oriented with strong data management and analysis skills.
  • This is a great opportunity for a marketing professional seeking a flexible, temporary role with the potential to contribute significantly to ongoing marketing efforts!

    Please send resumes to Camie McDonnell at cmcdonnell@naglergroup.com

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    Salary : $40 - $50

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