What are the responsibilities and job description for the Vice President of Marketing & Communications position at Asian American Arts Alliance?
Vice President of Marketing & CommunicationsThe Moth
New York City, NY 10004
Check below to see if you have what is needed for this opportunity, and if so, make an application asap.
Deadline
Rolling
About The Position
The VP of Marketing & Communications (VPMC) is responsible for the overall brand marketing vision for The Moth—making clear to new and existing audiences how The Moth’s diverse array of programs and offerings bring the mission to life. They will lead planning and implementation of The Moth’s marketing and communications strategies to drive brand awareness, audience growth, and revenue across its extensive business verticals including audio products (podcast and radio programming), live events, memberships, brand partnerships, storytelling workshops, books and custom publishing projects, and merchandise. The VPMC also works closely with the Development team to support organizational fundraising efforts.
Leadership & Primary Directives
- Set the strategic vision and lead the marketing and communications department’s audience growth initiatives to meet The Moth yearly business goals.
- Lead audience growth initiatives across live events, brand partnerships, workshop programs and creative services.
- Oversee activation of all owned, earned, and paid channels, including digital and social media, CRM, email marketing, press / communications, and more.
- Lead and mentor a team of five (5) direct reports including the Senior Manager, Brand Partnerships; Marketing Manager; Junior Designer; Social Media Coordinator; Marketing Assistant (Part-Time).
- Oversee two (2) external partners including a digital marketing agency and press / communications representative.
- Manage external content revenue and distribution partners, Audacy podcast network (The Moth Podcast) and PRX (The Moth Radio Hour).
- Collaborate with the Director of Finance and Administration on organizational budgeting and financial planning, both revenue and expenses.
- Foster a culture of collaboration, trust, improvement and continuous innovation.
Marketing Strategy & Planning
Audience Engagement & Growth
Revenue Generation
Desired Skills & Qualifications
Compensation
The Moth offers a competitive compensation and benefits package, with a salary range between $155,000-175,000 and a very generous benefits package that includes health and dental (100% of premiums paid for the individual, 80% for dependents), vision, short- and long-term disability insurance, flex spending accounts for health and dependent care, commuter benefits, and a 401(k)-retirement plan with company match after one year. All employees receive generous paid-time-off, all federal holidays, unlimited sick days, and closure for the entire final week of December.
This position is full-time in-person at The Moth’s offices in New York City (Financial District). The Moth team is in office two days per week (Tuesdays and Wednesdays) and fully remote in July and August.
Application Instructions
The search for the Vice President of Marketing & Communications is being conducted on behalf of The Moth by Tom O'Connor Consulting Group, a New York-based executive search and consulting firm specializing in the arts and culture industries. Tom O’Connor is leading the search process, reporting to The Moth’s Executive Leadership Team.
To apply, visit the online application (https : / / tinyurl.com / 35ems3sh) and submit your materials. Please use your cover letter to tell them about what you hope to bring to this role, and how your background and experience responds to the desired skills and qualities.
The priority application deadline for this search is January 10, 2025. Applications received by this date will be given priority consideration, though interviews will likely begin on a rolling basis before this time. While we will still accept and consider applications received after this date, they encourage you to apply as early as possible for the best chance at being considered for the position. Please note that meeting the priority deadline does not guarantee an interview. No phone calls, please.
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Salary : $155,000 - $175,000
