Marketing Specialist

The "Non-Stuffy Attorneys" are looking to add more non-stuffiness to the team, and we’re hoping you might be it!

About Us:
Non-Stuffy Attorneys is a bold, fresh, and innovative legal brand with unlimited growth potential, designed to break the mold of traditional law firm marketing. We’re partnered with atCause Law Office, a forward-thinking firm committed to impactful legal work. Together, we’re building something exciting, and we need a marketing specialist to roll up their sleeves and make it happen.

Job Overview:
We’re seeking a creative and skilled Marketing Specialist to grow the Non-Stuffy Attorneys brand and support the marketing efforts of atCause Law Office. This is a hands-on role where you’ll dive into the work—crafting campaigns, creating content, and driving results. The ideal candidate is a multi-talented doer with expertise in email marketing, video creation (editing, shorts, and B-roll), social media management, direct mail campaigns, and more. You’ll be a key player in boosting our brand’s visibility and impact, focusing heavily on cost-per-lead and conversion rate optimization.

NOTE: This is an in-office position in our Clearwater, Florida office.

Key Responsibilities:

• Execute marketing strategies to establish Non-Stuffy Attorneys as a standout legal brand with unlimited potential.
• Support and contribute to the ongoing marketing initiatives of atCause Law Office.
• Create, edit, and produce engaging video content, including short-form videos (e.g., YouTube Shorts, TikToks, Reels) with seamless B-roll integration.
• Design and implement email marketing campaigns with advanced segmentation to nurture leads and build client relationships.
• Manage social media channels, producing compelling content to boost engagement and follower growth.
• Develop and carry out direct mail campaigns that connect with our target audience.
• Launch and optimize Google AdWords campaigns to drive traffic and conversions.
• Manage paid social ad campaigns (e.g., Facebook, Instagram, LinkedIn) to maximize reach and ROI, including creating landing pages tailored to these campaigns.
• Design and execute webinar and seminar marketing strategies, including funnels to drive attendance and conversions.
• Craft lead magnets (e.g., eBooks, checklists) to attract and convert prospects.
• Use graphic design skills to create visually appealing marketing materials.
• Build online courses to engage audiences and establish thought leadership.
• Track and analyze campaign performance across all channels, with a focus on cost-per-lead, conversion rates, and detailed statistical analysis, adjusting tactics for better results.
• Collaborate with Non-Stuffy Attorneys and atCause Law Office leadership to align marketing efforts with firm goals.

Qualifications:

• Proven experience in a marketing role with a focus on delivering results.
• Expertise in video editing (e.g., Adobe Premiere Pro, Final Cut Pro) and creating short-form content with B-roll.
• Strong skills in email marketing platforms, including segmentation and campaign execution.
• Hands-on experience managing social media channels (e.g., Instagram, LinkedIn, TikTok) with a knack for growth.
• Demonstrated ability to run effective Google AdWords campaigns and create optimized landing pages.
• Proficiency in managing paid social ad campaigns across platforms like Facebook, Instagram, and LinkedIn.
• Experience in webinar and seminar marketing, including building effective funnels.
• Ability to craft compelling lead magnets that drive conversions.
• Proficiency in graphic design tools (e.g., Adobe Photoshop, Canva) for creating marketing assets.
• Strong analytical skills with a focus on cost-per-lead, conversion rates, and statistical analysis.
• Experience creating online courses or educational content.
• Creative problem-solver with a passion for getting things done.
• Excellent organizational and communication skills.
• Bonus: Skilled in Zoho and/or GoHighLevel platforms.

What We Offer:

• Competitive salary and bonus.
• The chance to shape the future of a new brand with unlimited growth potential.
• A supportive, non-stuffy work environment where creativity thrives.

Job Type: Full-time

Pay: $62,000.00 - $75,000.00 per year

Benefits:

• Paid time off

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday
• No nights
• No weekends

Work Location: In person

Salary : $62,000 - $75,000