Marketing Coordinator - Trade Shows and Events

Marketing Coordinator - Trade Shows and Events(Austin, Texas)About Atmosphere:Atmosphere is the world’s #1 streaming service for businesses, offering 35 channels of engaging, audio-optional TV. From news, sports and nature to viral videos, art, and more, Atmosphere delivers fresh programming designed to elevate any business space. Our company was built from the ground up to create unparalleled value for advertisers and next-level entertainment for companies around the globe.

About this role:We are seeking a detail-orientated and strategic Marketing Coordinator to oversee the planning, execution, and optimization of our Regional Advertising Sales marketing initiatives. This role requires a dynamic individual who can manage end-to-end event logistics for our trade shows, collaborate with Sales Leadership to drive brand awareness, and generate leads through impactful tradeshow experiences. The ideal candidate will collaborate closely with our Regional Advertising Sales Development and Field Sales team.This role is based out of Austin, Texas and reports to our SVP of Regional Ad Sales.

Responsibilities:

• Develop and implement the tradeshow and event strategy in alignment with the Regional Advertising Sales teams overall sales objectives
• Research and recommend trade shows and industry events that align with company goals and target clientele
• Establish clear objectives and KPI’s for each event, ensuring measurable ROI
• Oversee all aspects of event logistics, including booth design, vendor coordination, registration, and budget management
• Arrange promotional materials, and branded giveaways
• Partner closely with the Regional Sales Team to understand event objectives, drive attendee engagement, and ensure leads are properly captured and followed up
• Provide sales teams with thorough communication, with pre and post event briefings, and data insights
• Create materials and talking points for sales team to optimize client interactions
• Manage pre and post event marketing campaigns, including email invitations, social media promotions, and follow up communication
• Utilize digital and traditional marketing channels to drive engagement and attendance
• Track and analyze event performance, including leads generated and ROI
• Use data to refine strategies and improve future event performance

Requirements:

• Bachelors degree in Marketing, Business, or a related field
• 2 years of experience in event marketing, tradeshow management, or related roles
• Proven track record of successfully managing large-scale trade shows or industry events
• Strong project management and organizational skills
• Solid understanding of digital, video and/or TV advertising
• Ability to work in a fluid environment and adjust priorities on-the-fly
• Self-starter with ability to thrive in a fast-paced environment
• Strong collaboration and relationship management skills
• Familiarity in CRM software (Salesforce, Boostr, Pipedrive, etc.

Compensation and Benefits:

• Company equity
• Competitive insurance
• Company 401(k)
• Flexible Time Off Policy

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