What are the responsibilities and job description for the Communication & Technology Manager position at Auburn University at Montgomery?
Position Information
Position Information
Vacancy Number : S-01157
Position Title :
Communication & Technology Manager
Classification Title :
Program / Project Manager
Department :
Admissions and Recruiting
Employment Type : Full-Time
Special Instructions to Applicants :
Auburn University at Montgomery reserves the right once interviewing has begun to stop accepting applications.
Duties and Responsibilities :
The Office of Admissions at Auburn University at Montgomery is seeking a Communication and Technology Manager to develop communication plans that coincide with university enrollment goals and objectives.
- Manage / maintain the prospective student database.
- Create and manage complex enrollment communication streams that deliver content to prospective students through multiple channels and mediums.
- Implement and manage all CRM communications and digital content related to campaigns.
- Manage and deploy strategies for enrollment email and SMS campaigns designed to increase inquiry and application conversion.
- Create a social media strategy for Admissions that develops interest and awareness.
- Monitor trends in social media tools and applications and appropriately apply that knowledge to increasing the use of social media in Admissions.
- Manage admissions mailings to ensure consistency and deadlines within communication plan.
- Work with University Marketing to coordinate marketing strategies.
- Coordinate, schedule and assemble materials for communications.
- Meet with prospective students and / or parents.
- Apply recruiting / counseling theories concepts, and principles to attract qualified students.
- Work with high school and college counselors to create a positive image of AUM.
- Work with admissions team to develop new marketing ideas.
- Implement / manage / maintain a social media presence between the Office of Admissions and potential students and their families.
Knowledge, Skills, and Abilities :
Minimum Qualifications :
A Bachelor's Degree in a related area, and (4) years of related work experience in marketing automation and / or email campaign communication systems, processes, work flow, databases, etc. or in enrollment marketing.
Job Open Date : 07 / 09 / 2024
This posting will remain open until closed :
Job Close Date :
About the University / College
Located in Alabama's vibrant state capital, Auburn University at Montgomery is a fast-growing university on the rise. Don't just take our word for it : The Princeton Review rates us as one of the best colleges in the Southeast, while U.S. News & World Report recently ranked us No. 22 among regional universities in the South for the quality of undergraduate teaching and 38th among all public institutions in the region.
Auburn University at Montgomery is an equal opportunity employer committed to excellence through diversity; therefore, we encourage applications from historically underrepresented groups, veterans, and individuals with disabilities.
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